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Canon introduces new Powershot A75
Dennis Hissink : February 9th 2004 - 15:00 CET
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CanonToday, just some days before PMA 2004 kicks off, Canon announces its new Powershot member, the 3.2 Megapixel Powershot A75. The camera has a number of new features including a "Special Scene" mode to deliver optimal results in difficult lighting conditions and a Print/Share button to make direct printing and uploading to Windows PC simpler. The new Canon Powershot A75 has 13 shooting modes, which include a new "Special Scene" mode. Within the 'Special Scene' mode we find six selectable pre-sets that optimise the camera's white balance, exposure and other settings for specific shooting situations. These scene modes are 'fireworks', 'foliage', 'beach', 'snow', 'underwater' and 'indoor'.
Canon introduces new Powershot A75Movie clips of up to 3 minutes (QVGA/QQVGA) or 30 second (VGA) can be recorded, complete with sound and with the option to cut and edit in-camera.

Fast Auto focus
The 9-point AiAF is capable of focusing the 3x optical zoom quickly even when the subject is off-centre and can be switched to single point (centre) AF. An auto-assist beam helps to focus in low light conditions and the camera has a 5cm closest focusing distance. The flash can be synchronised to a slow shutter speed and includes red-eye reduction. With the monitor turned off, 2.2 shots per second shooting speed can be maintained for a 12 shot burst at Large/Fine resolution.

Latest to include DIGIC processor
The PowerShot A75 features the same dedicated DIGIC processor now featured in all Canon cameras up the EOS 10D Digital SLR and professional series PowerShot Pro1, taking advantage of the same processing speed and award winning image processing algorithms. An Intelligent Orientation sensor detects the orientation of the camera as shots are taken, automatically rotating the image before playback.

Direct Printing made easy
The camera features Canon's new Print/Share button, which lights up when a successful connection is made between the camera's USB port and a compatible printer or Windows PC. Pushing the button when lit will initiate a print of the current displayed image (based on the default PictBridge or Direct Printer settings of the printer) or an automatic transfer of images to the PC (Requires application software provided to be loaded on the PC and camera pre-settings to be selected). The camera will transfer all images, all images not yet transferred, or all images marked for transfer, depending on what user settings have been selected in the Camera's set up options.

Extended direct printing functions
The PowerShot A75 has also been given extended PC-less direct printing functionality. When connected to a Canon Compact Photo printer, a ’Movie Print’ mode divides the selected movie clip into equal parts and prints up to 63 equally spaced thumbnail frames onto a single sheet of Postcard Size Paper (100 x 148 mm). This feature is ideal for analysing a golf swing or tennis serve, or 'freezing' an action sequence. An ?ID Photo Print’ function prints a number of durable passport photo size images (of selected height and width) to a single sheet. The camera can be used for direct printing to any PictBridge compatible printer, regardless of brand.

A range of accessories is available, including wide and tele-converter lenses, a close up lens and a waterproof case offering underwater protection up to a depth of 40m and defence against dust, sand and snow. The camera comes supplied with a 32MB high-speed type CompactFlash (CF) card.

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