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BenQ-Siemens A38
Nic Rossmüller : June 6th 2006 - 00:06 CET
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 BenQ-Siemens A38 : BenQ Mobile ’s new economy class model combines modern design and professional functionality. The design-oriented BenQ-Siemens A38 offers a top-class quality and optimal reliability at affordable prices. Because of his ergonomic design and clear menu navigation, the new economy class model can be operated conveniently in every situation of daily life. Focusing on the most important functions, they provide everything one could want for mobile telephone calls and data transfer. BenQ Mobile has thought of everything to make life on the move more pleasant: an organizer, a large address book as well as various mobile games which are just some of the versatile features of the new A Class mobile Phone.
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 BenQ-Siemens A38 - Design
The BenQ-Siemens A38 is the new economy class model for speech telephony The BenQ-Siemens A38 is perfectly suited for all those who want to use their mobiles for making calls without sacrificing reliability and modern design. The classic, slender bar form (103.5 x 45.5 x 18.75 mm) fits snugly into the hand. The structurally outstanding function keys in contrasting colors located above the keypad are particularly eye-catching. The A38 features a 1.4 inch color display with “Color super-twist nematic” LCD display technology. 60,500 colors, 96x64 pixels ensure outstanding legibility.
BenQ-Siemens A38 mobile phone - Memory
Forgot your best friend’s number? Thanks to the large address book in the BenQ-Siemens A38 (up to 300 entries) no phone number needs to be memorized. Moreover, the mobile phone can archive up to 300 text messages, and the Privacy Manager for incoming calls protects the user from undesired calls. The Privacy Manager couldn’t be easier - simply activate your list of pre-installed phone numbers from which you don`t wish to receive calls. Apart from 32-chord ringtones, the standard features of this solid phone also include an alarm clock, a world clock, a calendar and a calculator, as well as various mobile games.
BenQ-Siemens A38 phone - Hands free
The long standby time of up to 286 hours and talk time of up to 248 minutes make the BenQ-Siemens A 38 a reliable companion in daily life. The Headsets HES-104 and HES-108, available as original accessories, provide hands-free talking in digital voice quality. The BenQ-Siemens A38 will be available in the color variations “Bold Charcoal” and “X-treme Gray” from July 2006 in Europe . Market entry in Asia will ensue in August 2006. In Latin America , the mobile phone will be on retail sale from September 2006. Prices will be determined locally.
About BenQ-Siemens
BenQ Mobile is an industry leader in wireless communication devices with a high lifestyle appeal. Headquartered in Munich (Germany), the company is one of three business divisions of BenQ Corporation and a trademark licensee of Siemens AG. With over 7,000 employees worldwide, its state-of-the-art R&D and manufacturing facilities in Aalborg (Denmark), Beijing , Suzhou (China), Kamp-Lintfort, Munich , Ulm (Germany), Manaus (Brazil), Mexicali (Mexico), Taipei (Taiwan), and Wroclaw (Poland), and a strong sales, marketing and service network, BenQ Mobile benefits from its global footprint. BenQ Mobile will leverage complementary competencies and resources in product creation, developing elegant yet exciting devices that enable consumers to further explore mobility.
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