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Fujifilm uses new Technology for InkJet Photo Paper
Mark Peters : May 18th 2006 - 20:08 CET
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FujifilmFujifilm uses new Technology for InkJet Photo Paper : As a leader in quality retail photofinishing solutions, Fujifilm is continually seeking to improve the printing options for today’s digital consumer. With the launch of TruPhoto Technology, Fujifilm has continued that tradition, ensuring do-it-yourself consumers brilliant, lasting quality prints with vibrant colours, sharper detail and smoother finishes. Leveraging its 75 year heritage of imaging innovation, Fujifilm is the first manufacturer to offer a unique 15-layer technology designed to maximize colour accuracy. This new, multi-layer technique uses special ‘pigmented resin layers’ to receive more ink enabling consumers to produce richer, smoother and glossier prints at home.
Fujifilm uses new Technology for InkJet Photo PaperFujifilm TruPhoto Technology
“Consumers who love the immediacy of home printing no longer want ‘convenience’ to come at the expense of ‘quality’,” says Stephan Orlob, Marketing Manager, Fuji Photo Film Canada, Inc. “whether they’re putting the finishing touches on a scrapbook or framing an enlargement, consumers want their pictures to accurately reflect the colour and texture of their subjects. TruPhoto Technology helps them realize their vision by providing additional layers for better ink control and therefore, better colour accuracy with superior archival life.”

Fujifilm InkJet Photo Paper - Advantages
- Whiter whites, sharper detail, brilliant color
- Ultra-smooth high-gloss finish
- Exclusive Super Performance Technology
- Acid-free, heavy weight paper
- Works on all inkjet printers.

TruPhoto Technology - Fujifilm Photo Paper
Fujifilm Photo Paper featuring TruPhoto Technology is available now in both 4”x6” and 8.5”x11” formats to satisfy every type of user - from the everyday consumer to the discerning professional.

About Fuji Photo Film Canada
Fuji Photo Film Canada Inc. is a wholly owned subsidiary of Fuji Photo Film Co. Ltd. of Tokyo, one of the world's leading imaging and information product developers and manufacturers. Fuji Photo Film Canada is based in Mississauga, Ontario, with regional offices in Montreal and Vancouver. Fuji Photo Film Canada creates new dimensions in photography and storage media by introducing innovative technologies in the digital camera, digital and film photofinishing, camera and data media categories. Recent advancements such as Digital Super CCD, Image Intelligence, 4th Colour Layer Film Technology, ATOMM and NANOCUBIC Media have helped the company establish itself as the brand of choice by Canadian consumers.

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