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Mark Peters : May 11th 2006 - 10:44 CET

PlusPixel System on a Chip Image Sensor Technology

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Pixel plusPlusPixel System on a Chip Image Sensor Technology : Pixelplus, a leading fabless semiconductor company that designs, develops and markets complementary metal oxide semiconductor ("CMOS") image sensors for various consumer electronics applications, today unveiled its new second generation PlusPixel "System-on-a-Chip" ("SoC") image sensor product line based on the Company's PlusPixel image technology. The Company's new second generation PlusPixel SoC image sensors have a minimum pixel size of 2.2 micron and deliver digital still camera image quality based on Pixelplus' proprietary pixel design and know-how acquired through its development of CMOS image sensors and charged-coupled-device image sensors.
PlusPixel System on a Chip Image Sensor TechnologyPlusPixel Image Sensor Technology
The process and technology adopted in the PlusPixel SoC image sensors will allow mobile phone manufacturers to design small form factor camera modules, which will be very useful and attractive in the increasingly popular ultra-thin mobile camera phone markets. "We have actively engaged in joint development efforts with a world leading foundry and those efforts have culminated in the development of our PlusPixel technology," said Dr. Sang-Soo Lee, Technology Officer, Pixelplus.

Low light conditions - Improved image quality
"We are very pleased with the initial performance of the 2.2 micron and 2.6 micron PlusPixel SoC image sensors using 0.13 micron process technology with improved image quality of under low light conditions and expect that these image sensors will have a strong impact on the mobile camera phone market in the near future. Based on that expectation, we will work aggressively to gain market share with our new PlusPixel SoC image sensor products."

PlusPixel SoC image sensors
The new PlusPixel SoC image sensors incorporate an on-chip regulator, a high-speed serial interface, and an integrated auto focus function, as well as incorporate image processing engines such as color interpolation, auto white balance, color correction, gamma correction, and auto exposure. The on-chip regulator allows a single 2.8 volt operation to reduce the overall cost of the camera module solution. With a two-wire serial interface, the SoC products based on PlusPixel technology can be easily programmed to control operating modes with respect to exposure time, frame rate, window size, scaling, sub-sampling, and color matrix to achieve high quality images in any operating environment. The Company plans to offer its new PlusPixel SoC image sensors in chip-on-board and chip-scale-packaging to support various mobile phone applications and expects that these new image sensors will be available for sampling and volume production in the second half of 2006.

About Pixelplus CMOS image sensors
Pixelplus is a South Korea-based developer of high-performance, high-resolution and cost-effective CMOS image sensors for use primarily in mobile camera phones. In addition to mobile phones, Pixelplus provides CMOS image sensors for use in personal computer cameras and surveillance system applications. As a fabless semiconductor company, Pixelplus is focused on creating proprietary design technologies to develop image sensors with sharp, colorful and enhanced image quality, size efficiency and low power consumption.

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