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Ilse Jurriën : February 24th 2006 - 06:45 CET

Sharpcast Photo digital photo organization service

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SharpcastSharpcast Photo digital photo organization service : Sharpcast, an innovator in digital media and information management, today introduced the first in a suite of services that will dramatically simplify the way individuals manage digital media and information. This spring, Sharpcast will introduce Sharpcast Photos, a digital photo organization and access service that will give consumers an ultimately simple and powerful user experience. Sharpcast Photos seamlessly connects your entire photo collection from your desktop to your mobile phone and the web. The company demonstrated Sharpcast Photos for the first time today at DEMO 2006, the industry’s premier event for launching innovative products and companies.
Sharpcast Photo digital photo organization servicePhoto collection - Mobile phone & Web
Sharpcast Photos seamlessly connects your entire photo collection from your desktop to your mobile phone and the web, so you can view and manage your entire current collection from anywhere at any time without having to rely solely on a web browser. Your desktop, mobile phone and internet stay constantly synchronized, so your collection is always up to date. Pictures taken on your camera phone are instantaneously available on your PC and the web, without even pressing a button. Pictures organized on your desktop are instantaneously available on your phone and the web, with a fast, simple and intuitive interface.

Increasing number of digital photos
Sharpcast Photos was built from the ground up to help people face the challenges of managing the increasing number of digital photos they take. Over half the mobile phones sold today include a built-in camera. According to research firm IDC, over 485 million camera phones will ship worldwide in 2006, and Lyra Research predicts digital camera shipments to exceed 100 million units worldwide in 2008.

Sharpcast technology for digital photos
“Sharpcast’s technology represents the type of service consumers need to keep their personal content always up-to-date no matter what devices they use in their personal digital ecosystem,” said Tim Bajarin, Principal Analyst at Creative Strategies, Inc. “Sharpcast appears to have the team and technology in place to take advantage of this market opportunity.”

Sharpcast Photo Beta - Photo organization and access service
Sharpcast Photos Beta will be the first service available from Sharpcast. It’s an ultra-simple, ultra-powerful photo organization and access service consisting of three components that work seamlessly with each other to provide a one-of-a-kind digital photo experience: desktop application software for organizing and backing up photos, a mobile phone client application, and a web account for accessing your entire photo workspace from any browser. Sharpcast Photos Beta will launch initially in the U.S. this spring in an invitation-only beta, with public availability in the U.S. later in the year. Information on how to be invited to Sharpcast Photos Beta is available at the SharpCast website.

Sharpcast Photo - Features
• Organize once, use everywhere
• Complete mobile and web integration
• Instant online backup
• Rich connected applications experience
• Fast recovery; recreate your collection just as you left it

Sharpcast connected applications
In addition to Sharpcast Photos, Sharpcast is building a full suite of services for managing all types of media and information. Sharpcast services combine the speed and flexibility of software customized for desktop computers and mobile devices with the numerous benefits of web-based applications. The result is a best-in-class user experience for digital media management that takes full advantage of broadband wired and wireless networks. The company plans to release tools and application programming interfaces to enable integration of popular desktop and mobile applications with the Sharpcast user experience.

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