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Fujifilm Printpix CX-400 - prints without PC
Dennis Hissink : July 20th 2003 - 17:20 CET
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FujifilmFujifilm today announced the retail availability of the Printpix CX-400 printer, and at the same time, a confirmed SRP (suggested retail price) of £399.99 (including VAT). The printer is supplied with a roll of paper for 40 4 x 6” prints, xD-Picture Card and SmartMedia™ memory card adapter, USB cable and video cable. Designed for both home and business use, the Printpix CX-400 is the latest in Fujifilm’s successful line of personal photo printers that deliver high quality prints with minimum effort, and without the need for a PC/Mac. Using Fujifilm’s innovative Printpix system, the CX-400 requires no inks, toners or ribbons, but generates true colours on a specially coated paper.
This compact, eco-friendly printer is incredibly simple to use and requires no further consumables. Instead, everything needed to reproduce picture-perfect prints is contained within the paper itself.

This Printpix CX-400 generates ultra-sharp 310dpi images (up to 4 x 6”) – with or without borders – straight from the media card, using the CX-400’s integrated LCD screen with simple user interface. Printing speed is approximately 99 seconds for a 4 x 6” print (without borders). The versatile Printpix CX-400 also has built-in ID-photo templates, which makes it ideal for printing standard and custom ID pictures.

The printer’s two digital media slots – a SmartMedia™ and a PC card slot – enable the Printpix CX-400 to print from most digital camera media, including the new xD-Picture Card format using a PC card adapter (included). A USB cable and print drivers are also included for printing from a computer, if required.

Adrian Clarke, Director of Consumer Products at Fujifilm, said: “The Printpix CX-400 is yet another reason for digital photography’s increasing popularity. You no longer need to wait to see your images reproduced on paper. The CX-400 makes printing photographs fast, simple and guarantees high quality results.”

Fujifilm’s Printpix CX-400 uses a special coated paper with yellow, magenta and cyan layers. Printpix technology enables this paper to generate its own colours and images when subjected to the thermal energy from the printer head and UV light for fixing the image. With 16.77 million possible colours (256 gradations of yellow, magenta and cyan), every hue and halftone is faithfully reproduced for prints with a rich tonal range, along with crisp and vivid colours. As the Printpix system does not use any ribbons, inks, dyes, toner or chemicals, it is simple, economical and ecological.

The Printpix CX-400 has a Suggested Retail Price of £399.99 inc VAT, and is available from photographic and electronics retailers.

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