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Dennis Hissink : January 19th 2006 - 10:30 CET
Sony develops digital SLR

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SonySony develops digital SLR : It was already mentioned by various sources, but today we were informed about the withdrawal of Konica Minolta who are going to get out of camera business. Last year Konica Minolta and Sony announced their joint development of digital SLR (D-SLR) camera and the result of this announcement is very clear; no more Konica Minolta digital cameras! Since July 2005, Sony Corporation and Konica Minolta Photo Imaging, Inc. have been working on the joint development of digital SLR cameras. Sony, Konica Minolta Holdings, Inc. and Konica Minolta PI are pleased to announce that they have decided to transfer a certain portion of Konica Minolta Photo Imaging's assets related to digital SLR cameras to Sony.
Sony develops digital SLRSony DSLR camera - Development
This transfer will take place at the same time, that Konica Minolta PI will consign its customer service operation for Konica Minolta cameras and related products (Konica Minolta, Konica and Minolta brand film cameras, digital still cameras, lenses, accessories etc.) to Sony. Agreement to this effect was reached today. Under this agreement, on March 31 2006, Sony will receive certain assets from Konica Minolta PI that are necessary for the development, design, production and so forth of digital SLR cameras compatible with Konica Minolta PI's "Maxxum/Dynax lens mount system".

Sony - Image sensor technologies
Sony has numerous technologies and devices essential for digital imaging equipment, such as CCD and CMOS imaging sensors, image processing technologies and lithium ion batteries. Moreover, Sony’s strength in product planning, total design and high-density mounting have created a series of breakthrough compact and light digital imaging products. With products such as "Handycam" video cameras, and "Cybershot" digital still cameras, Sony has greatly contributed to expanding the digital imaging market.

Sony digital SLR cameras
"We are excited to co-develop new products with Konica Minolta’s advanced camera technologies represented by its "Maxxum / Dynax series" and our digital audio visual technologies,” said Yutaka Nakagawa, Sony’s Executive Vice President and Personal Audio Visual Network Company NC President. "Sony will further strengthen its digital imaging business through creating new market opportunities with the digital SLR camera field."

Sony digital single lens reflex - Mount system
Sony will accelerate development of new digital SLR cameras based on and compatible with the Maxxum/Dynax lens mount system with a view to marketing these models this summer. On the basis of its ongoing "selection and concentration", Konica Minolta Group will concentrate on its core "business technologies" field and its strategic "optics and display devices" field and withdraw from camera business (excludes production of digital SLR cameras and interchangeable lenses for Sony) as of March 31, 2006. At the same time, Konica Minolta PI will partially transfer certain assets related to digital SLR cameras to Sony.

Konica Minolta Photo Imaging - Customer service
From April 1 2006, Konica Minolta Photo Imaging will consign the customer service operations for Konica Minolta cameras and related products (Konica Minolta, Konica and Minolta brand film cameras, digital still cameras, lenses, accessories etc.) to Sony, and Sony will implement service operations from that date onward.





   Konica Minolta & Sony jointly develop DSLR cameras
   Konica Minolta withdraw from camera business
   Konica Minolta Photo Imaging division closure
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