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Toshiba gigabeat ME S30 media player
Dennis Hissink : January 11th 2006 - 22:50 CET
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ToshibaToshiba gigabeat ME S30 media player : Toshiba has launched the gigabeat ME S30, a new line of hard disc drive (HDD) digital video and audio player powered by mobile technology from Freescale Semiconductor and Microsoft Corporation. Based on Freescale's multimedia processing and power management technology and Microsoft Windows Mobile Portable Media Center software, the Toshiba S30 delivers enough playback time to enjoy a full-length feature movie and more. Windows Mobile enables the gigabeat ME-S30 Portable Media Center to serve as a seamless extension of Windows XP Media Center Edition PCs or Xbox360 consoles, giving users the ability to plug in, synchronize and play their multimedia content at any time and anywhere.
Toshiba gigabeat ME S30 media playerToshiba S30 - video player
"Freescale's multimedia applications processors and power management chip are being designed into more and more high performance mobile entertainment devices such as the Toshiba gigabeat S30," said Franz Fink, senior vice president and general manager of Freescale's Wireless and Mobile Systems Group. "Freescale's technology platform gives portable device designers flexibility to be creative with product designs and features. The result is an extraordinary audio and video user experience, in a compact form factor at a price point consumers can afford."

Toshiba ME-S30 - Portable media player
Part of Toshiba's gigabeat family of products, the new Toshiba ME S30 portable media players (PMPs) utilizes 1.8 inch 30GB hard drives for storing a wide variety of multimedia content, including audio, video, photos and recorded television programs. Freescale's i.MX31 multimedia applications processor provides the stellar video quality for the gigabeat S Series, which is powered by Freescale's MC13783 power management chip.

Toshiba gigabeat S30 - Video and Audio
"The Toshiba ME S30 is an example of the kind of innovative hardware Microsoft collaborates with our partners to build by offering software that's powerful, yet extremely flexible," said John Pollard, senior director in the Mobile & Embedded Devices Division at Microsoft. "Freescale's technology further enhances the digital media experience for Portable Media Centers by offering high-quality video and audio at the lowest possible power consumption for ideal user enjoyment."

Toshiba gigabeat S30 - Display and Design
Although small in stature, the new Toshiba gigabeat ME S30 PMPs offer unprecedented portable entertainment options in a device of this type. With a large 2.4 inch diagonally measured TFT QVGA LCD screen, and a resolution of 320 x 240, the new gigabeat models feature among the best picture and video quality available today. The new model plays digital music, display photos and video, and support WMA Lossless, WMA, MP3, WAV, WMV, and JPEG. The Toshiba ME S30 PMP also features a new "Plus Touch" design that is push-activated with deeper recessed buttons that have a soft touch for precise and easy navigation.

Freescale processor - Multimedia
The Freescale i.MX31 multimedia applications processor is ideal for power-thirsty applications such as video and audio media players, mobile gaming consoles and GPS systems, as well as smartphones, PDAs, ultra portable handheld computers and other wireless mobile devices. The i.MX31 processor includes leading power management, security management, digital rights management, and image processing technology, a formidable combination of features OEMs desire to drive high-performance video, audio and 3D gaming content on wireless mobile devices. The processors are designed with Freescale's Smart Speed Technology that enables ultra low power consumption and performance equivalent to processors with much higher MHz.

Freescale's MC13783 power management device
The Freescale MC13783 power management device is the world's most highly integrated power management and user interface (PMUI) chip for voice recording, audio/music playback and other media features in today's smart mobile devices. With this single-chip device, designers can optimize system power and drive a variety of powerful audio and multimedia features in products such as 3G phones, mobile gaming units and portable media players. The power management device can reduce component count and board area by as much as 50 percent compared to many current implementations.

Windows Mobile-based Portable Media Center
Windows Mobile-based Portable Media Centers provide a familiar yet simple way for users to manage and enjoy their multimedia content. By helping users to make anyplace their entertainment space, the Portable Media Center gives them the power to enjoy a wide selection of high-quality recorded television, premium movies, music and photos. Microsoft's patented Twist Navigation helps users easily find the content they're looking for on the device, utilizing the power of the hard drive to scroll quickly through large media libraries.

About Freescale Semiconductor
Freescale Semiconductor, Inc. is a global leader in the design and manufacture of embedded semiconductors for the automotive, consumer, industrial, networking and wireless markets. Freescale became a publicly traded company in July 2004 after more than 50 years as part of Motorola, Inc. The company is based in Austin, Texas, and has design, research and development, manufacturing or sales operations in more than 30 countries. Freescale, a member of the S&P 500, is one of the world's largest semiconductor companies with 2004 sales of $5.7 billion (USD).

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