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Dennis Hissink : January 9th 2006 - 18:01 CET

Lexar adds Corel software to flash memory cards

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LexarLexar adds Corel software to flash memory cards : Lexar Media announced that they are adding further value to its flash memory products by including digital imaging software from Corel, valued at $30 to $100 per application, to select flash memory cards in Lexar's Professional, Platinum and Value lines. The included software programs are Corel Paint Shop Pro 9, Corel Photo Album 6 SE and Corel Photo Album 6 (Starter Edition), all designed to help photographers of all levels enhance, edit and manage their images. "While we are adding value to our total memory card package, we also are improving the digital imaging experience for a countless number of photographers," said Jim Gustke, vice president, memory card business unit, Lexar.
Lexar adds Corel software to flash memory cardsLexar flash memory cards
Jim continues: "The free bundled software allows the user to accomplish a variety of popular image editing, managing and sharing tasks. Like so many of our photography products, the Corel applications will further improve the user's digital imaging workflow." Corel's Paint Shop Family software will be packaged with Lexar's CompactFlash, Secure Digital, and Memory Stick format flash memory cards within each product family (Professional, Platinum and Value). Lexar showcased its memory cards at CES, Las Vegas, January, 2006.

Corel Paint Shop - Image editing software
Corel's Paint Shop Family software will be packaged with Lexar's CompactFlash, Secure Digital, and Memory Stick format flash memory cards within each product family. In early 2006, Paint Shop Pro 9 will be included with all Lexar Professional flash memory cards, while Paint Shop Photo Album 6 (Standard Edition) will be included with all Platinum flash memory cards. Customers purchasing cards from Lexar's Value line will receive Paint Shop Photo Album 6 (Starter Edition).

Lexar Media - Photo software and Flash memory
"Lexar's customer base is the primary target for Corel's digital imaging software products," said Blaine Mathieu, Corel's general manager of Digital Imaging. "Like Lexar, we deliver sought after applications for every photographer, from entry-level to professionals. Customers who value reliable, high-performance flash memory cards also value imaging software that improve their digital imaging experience," he added.

Lexar Professional flash memory - Image Rescue software
By adding Paint Shop Pro 9 to Lexar's Professional line of flash memory cards, the company is offering professional photographers an unprecedented digital imaging package. In addition to unequalled reliability and virtually instantaneous data write and read speed performance, Lexar's full line of Professional flash memory cards includes a comprehensive customer support and lifetime warranty. In addition, the cards include a full version of Image Rescue 2.0, Lexar's award-winning image recovery software and a trial version of Photo Mechanic, the popular image browsing software application by Camera Bits.

About Lexar Media, Inc.
Lexar is a leading marketer and manufacturer of NAND flash memory products including memory cards, USB flash drives, card readers and ATA controller technology for the digital photography, consumer electronics, industrial and communications markets. The company holds over 92 issued or allowed controller and system patents, and licenses its technology to companies including Olympus Corporation, Samsung Electronics Co., Ltd., SanDisk Corporation and Sony Corporation. Lexar sells its memory cards worldwide and through an exclusive agreement, also sells memory cards under the Kodak(R) brand. Headquartered in Fremont, California, Lexar has operations in countries around the world.

About Corel Corporation
Corel Corporation provides innovative software solutions that help millions of value-conscious businesses and consumers in over 75 countries improve their productivity. The Company is renowned for its powerful software portfolio that combines innovative photo editing and graphics creation, vector illustration and technical-graphics applications along with office and personal productivity solutions. Corel's flagship products include the CorelDRAW Graphics Suite, the WordPerfect Office Suite, the Corel Painter Natural-Media painting and illustration software and the Paint Shop Family of digital photography and image editing software. Founded in 1985, Corel is headquartered in Ottawa, Canada.

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