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Ricoh UK new distribution partner
Ilse Jurriën : December 15th 2005 - 15:30 CET
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RicohRicoh UK new distribution partner : Ricoh UK announces the appointment of Alpha Digital Services Ltd as the distribution partner for their award winning digital camera range effective immediately. The Personal Multimedia Centre of Ricoh Europe B.V. is based in the UK and Germany and is one of the leading suppliers of DVD+RW/+R, drives, DVD media and digital cameras in the Pan-European market This appointment reinforces the commitment of Ricoh to the UK market and will continue to build on the success that Ricoh has enjoyed so far. The Alpha Digital team have extensive knowledge and contacts within the photographic channel”, commented Dominic Wingent, National Sales Manager at Ricoh European Personal Multi Media Company.
Ricoh UK new distribution partnerAlpha Digital Services
“We are confident that this appointment will further strengthen our position within the retail sector.” Continued D. Wingent. Frazer Allen, Marketing Director at Alpha Digital Services Ltd said “ We are looking forward to working with the Ricoh brand and are especially excited to be able to promote the new models the GR Digital and the R3 into the channel as well as continuing the focus on the RR530 and the GX8.”

Ricoh Caplio digital camera range
Ricoh EPMMC are well placed to take advantage of the increasing demand for digital cameras with their popular Caplio digital camera range. The new GR Digital inherits the superb image quality that made the award winning GR Series (first launched in 1996) of 35mm compact film cameras so popular, as well as the depictive performance to satisfy professional photographers, distilled into a compact 25-mm thin body. With a high-quality feel and superb expandability, this is the perfect tool for both professional photographers and advanced amateurs.

Ricoh Caplio R3 - Lens & Vibration correction function
With a smaller body, the new Caplio R3, has a 7.1x (28-200 mm) wide-angle, high-powered zoom lens - the biggest in its class. The lens was created by adopting the newly developed Double Retracting Lens System, an advance on the highly successful Retracting Lens System, the original lens storage system engineered by Ricoh for its innovative products. Moreover, to address blurred images caused by hand movement inherent to long focal ranges, the Ricoh Caplio R3 digital camera avoids this problem in telephoto, macro, or indoor shots with the addition of a vibration correction function.

About Ricoh UK
Ricoh Company Limited was established in 1936 to specialise in the production of sensitized paper. At that time, it had a relatively small workforce and a single manufacturing plant. Today, the Ricoh Group has 118 subsidiaries or affiliates world-wide, of which 89 are in Japan. There are over 50,000 employees, and 11 research institutes, as well as modern manufacturing plants across the globe in countries including the USA, France, China, Korea, Mexico and the United Kingdom. To service a growing market, the Ricoh Group maintains a large international sales network. In 1984, Ricoh UK Products Limited (RPL) was set up in Telford, Shropshire, birthplace of the Industrial Revolution. RPL was the first European production plant in the Ricoh Group. We are well situated to respond quickly to the UK and continental European markets. Our main aim is to satisfy our customers' requirements. We call it "Total Customer Satisfaction." It is also our philosophy to be positive towards environmental improvement and to contribute to European society through our business and social activities.

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