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Mark Peters : December 12th 2005 - 00:58 CET

Adobe Design Achievement Awards 2006 competition

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AdobeAdobe Design Achievement Awards 2006 competition : Adobe Systems Incorporated announced its call for entries to the sixth annual Adobe Design Achievement Awards. The premier student design competition recognizes the world's most talented and promising student graphic designers, photographers, illustrators, animators, digital filmmakers and computer artists from the top design, film, and broadcast institutions. This year's competition will extend the program's scope to 24 participating countries. "The Adobe Design Achievement Awards celebrates student creativity and reinforces Adobe's continued commitment to design education," said Melissa Dyrdahl, senior vice president of corporate marketing and communications at Adobe.
Adobe Design Achievement Awards 2006 competitionAdobe Design Achievement Awards
"It is truly inspiring to see how this event dissolves boundaries between cultures and unleashes great talents through the convergence of technology and creative arts." For the first time, students in Belgium, China, Denmark, Finland, Hong Kong, Italy, Japan, Korea, the Netherlands, Norway, Singapore, South Africa, Sweden, and Taiwan will join their counterparts from Australia, Austria, Canada, France, Germany, Ireland, New Zealand, Switzerland, the United States and the United Kingdom in submitting projects in nine categories. This year's categories include live action, motion graphics, environmental graphics/packaging, print multi-page, print single page, animation, digital illustration, digital photography and interactive design (includes website, user-interface, curriculum, and kiosk design), enabling students across various disciplines to compete.

Adobe Design Achievement Competition
"Winning an Adobe Design Achievement Award helped advance my career as a creative," said William Staehle, design manager for HarperCollins. "The competition gave me the opportunity to connect and show my work to some of the design world's biggest names and was instrumental in landing my post-college position at HarperCollins." Using Adobe design environments including Adobe Creative Suite 2 and Adobe Video Collection 2.5, students submit projects that are reviewed and scored by an independent panel of six distinguished judges, including such industry luminaries as Leslie Allen from Cinergy Creative, Julie Beeler from Second Story, Rodolphe Guenoden from Dreamworks Animation, Diti Katona from Concrete Design Communications, Masamichi Udagawa from Antenna Design New York Inc., and Jan Wilker from karlssonwilker inc.

Adobe Design Awards - Judge Leslie Allen
Leslie Allen is an award-winning director of visual effects, music videos, and commercials. Originally from England, he came to the United States as a designer for Nintendo and later became the creative director for Philips Electronics of America’s Interactive Movie division. In 1999, he founded Cinergy Creative, an Emmy-nominated, full-service visual effects, design, and consulting agency specializing in next-generation CGI imagery for broadcast, film, and commercials. Allen’s work has been seen on television networks worldwide, including CBS, NBC, ABC, Discovery, Fox, SCI FI, Sony, and many more. In the summer of 2005, he directed National Lampoon’s Trick or Treat.

Adobe Design Awards - Judge Julie Beeler
Julie Beeler is the co-founder of Second Story, an interactive studio in Portland, Oregon, committed to entertaining, educating, and inspiring audiences through storytelling innovation. With a background in visual design, art history, and the liberal arts, Beeler turned her focus to interactive media in 1995 with her work on the Rock and Roll Hall of Fame. Since then, she and her studio have pioneered new ways to tell stories and create immersive experiences with interactive media. The studio develops content-focused projects for clients and partners, including the Smithsonian, Library of Congress, The National Archives, The Museum of Modern Art, U.S. Holocaust Memorial Museum, National Geographic, Discovery, and PBS. The studio’s work has been featured in dozens of books and magazines and has won many of the industry's top interactive design awards.

Adobe Design Awards - Judge Rodolphe Guenoden
Rodolphe Guenoden, story artist at Dreamworks Animation, studied traditional animation at the renowned French school Les Gobelins. He went to Amblimation, then a newly formed studio, in London to animate feature films. In 1995, he came to California to work for Dreamworks SKG as a supervising animator and storyboard artist. He was nominated for the 28th Annie Award for “individual achievement in character animation” for The Road To El Dorado. Guenoden’s recent film credits also include Fievel Goes West, We’re Back, Balto, The Prince of Egypt, Madagascar, Sinbad, Legend of the Seven Seas, and Over the Edge.

Adobe Design Awards - Judge Diti Katona
Before becoming a founding partner of Concrete Design Communications in 1987, Katona worked for several design firms in Toronto. The experience confirmed what she knew intuitively - that she was more likely to thrive in her own company where nobody could fire her for constantly speaking her mind, for calling a spade a spade in being an advocate for compelling design over the safe, the mediocre, the dull and boring. An inspiring developmental phase in her career, often sentimentally invoked in casual conversation, was an interlude living in Hungary - her parents’ original homeland - where she apprenticed with renowned poster designer Joszef Arendas. Although Katona endearingly believes in the notion of Euro-modernist greatness in design, this bias has been usefully mitigated by her unabashed love of North American popular media culture, a major influence on her work as a creative director, designer, and consumer. Katona has participated on many international design juries and is a frequent lecturer, board member, and faculty adviser.

Adobe Design Awards - Judge Masamichi Udagawa
Masamichi Udagawa is a partner at Antenna Design New York Inc., which he co-founded with Sigi Moeslinger in 1997. Antenna’s mission is to make the experience of objects and environments more meaningful and exciting. Antenna’s projects range from public to commercial, from applied to exploratory. Among Antenna’s best known projects are the design of New York City subway cars and ticket vending machines, JetBlue check-in kiosks, Bloomberg displays, and interactive environments, such as Power Flower, an installation in the windows of Bloomingadale’s activated by passersby. Antenna’s user-centered design approach helps understand human behavior, which is particularly important when designing the unfamiliar, elicited by new technology. Antenna’s work has won numerous awards, including recognition from I.D., Business Week, and Wired magazines.

Adobe Design Awards - JudgeJan Wilker
In late 2000, Jan Wilker of Germany and Icelander Hjalti Karlsson founded karlssonwilker inc., a design studio located in the heart of Manhattan. At the studio, people are working on all sorts of projects, and from time to time, there are parties on the backyard rooftop. The firm has received numerous awards, and its work has appeared in various international and national design publications and magazines. A book on the studio, tellmewhy, chronicles the firm’s first 24 months in business. Wilker teaches at the School of Visual Arts. Clients include Capitol Records, Puma, MTV, MoMA, MOCA, Art Directors Club, and The New York Times Magazine.

Adobe Design Achievement - Project objectives
Judges will select winners based on originality and effectiveness in communicating project objectives. Finalists will receive a trip to Toronto to participate in the awards event and an opportunity to showcase their work. Finalists will also meet with leading industry professionals during studio tours. The award winners will be announced from among the finalists at the awards ceremony on July 20, 2006 in Toronto. Each winning entry will received US $5000 cash prize and a selection of Adobe software products.

Adobe in Education
Students will be able to submit entries through April 28, 2006. The entries will be judged in May, with the finalists contacted shortly thereafter. For additional information about the 2006 Adobe Design Achievement Awards, visit the Adobe US website. Supporting education initiatives worldwide, Adobe enables a new way of teaching and learning by providing digital creation, communication and collaboration tools for classroom and campus-wide use.

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