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Sony Ericsson J230
Ilse Jurriën : November 14th 2005 - 21:05 CET
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Sony EricssonSony Ericsson J230 : Sony Ericsson is strengthening its product line-up with the introduction of a new handset; Sony Ericsson J230 which offers a combination of design, quality, ease of use and value that reaches out to a broad range of consumers with basic mobile phone needs for calling and texting. The Sony Ericsson J230 is a stick phone offering simplified menu access along with the benefit of an FM radio. The new phone will appeal to consumers looking for handsets from a trusted brand that is reliable, affordable and simple to use. The J230 handset has its own appeal and is firmly focused on making voice and text communications as easy as possible with the use of features such as one click navigation and single icon menus.
Sony Ericsson J230Sony Ericsson phone range
"We are continuously expanding the Sony Ericsson offering to a wider range of consumers and customer needs,” said Steve Walker, Vice President Product Marketing. “With this launch, even more people that aspire to the Sony Ericsson brand can now afford to own one of our handsets and importantly, they have real choice from a range of phones, all of which are simple to use and beautifully designed."

J230 mobile phone - Stereo FM radio
A built in stereo FM radio enables consumers to be always tuned into their favourite stations for music, sports or news with the click of one button from the navigation key. The phone also comes equipped with a stereo hands free to enhance the user experience. A speaker phone in the back of the phone completes the package. J230 also allows a choice between the single or multi-icon menu styles and easy access to handset features with the one-click interface. Listening to the radio, answering a call, looking up a phone number, and starting an SMS message are all done in one click. The J230 comes in cosmo white, cherry red or deep blue and can also be personalised with the Style-Up covers. In addition J230 offers a large phone book (up to 500 phone numbers) and large SMS storage (up to 200).

Sony Ericsson J230 - Availability
The J230 will be commercially available in Q1 2006.
This phone will be available in the following variants:
• J230i: Dual band GPRS 900/1800 Mhz
• J230a: Dual band GPRS 850/1900 Mhz - For Americas
• J230c: Dual band GPRS 900/1800 Mhz - For mainland China

Sony Ericsson J230 features:
• Imaging and messaging
• 128 x 128 pixels STN display
• External display
• MMS, SMS, EMS
• Single icon UI and Icon desktop
• Wallpapers/themes
• Entertainment
• FM Radio
• Polyphonic ringtones - 32 voices
• Embedded games
• Animated GIF
• Direct links for easy download
• Calendar
• To-do-lists with reminder
• Style-Up Covers
• Speakerphone

Connectivity
• Dual band GPRS 900/1800 & 850/1900
• GPRS (4+1)
• WAP 1.2.1
• Standby time: 280 hours
• Talk time: 6 hours

About Sony Ericsson Mobile Communications
Sony Ericsson Mobile Communications serves the global communications market with innovative and feature-rich mobile phones, accessories, PC-cards and M2M solutions. Established as a joint venture by Ericsson and Sony in 2001, with head quarters in London, the company employs 5,000 people worldwide, including R&D sites in Europe, Japan, China and America.





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