Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
  News Headlines Apple Canon Fujifilm HTC Huawei LG Microsoft Nikon Olympus Panasonic Pentax Samsung Sony  
Lets Go Digital
 
     
Powered by True
Counted by OneStat.com
Cybershot Cameras popular among women
Mark Peters : October 18th 2005 - 14:45 CET
Digital Camera Review Test Appareil Photo Numerique Prueba camara digital Digitale Camera Test Dijital Kamera Incelemeleri Digitalkamera Test Digitalkamera
SonyCybershot Cameras popular among women : Sony's Cyber-shot digital cameras are proving to be a popular choice among women. According to the NPD Group, 53% of all digital camera purchases from May to July were made by women. Of Sony camera purchases, 56% were made by women, beating the industry average. This is up from 42% a year ago. In a research study conducted in April entitled Closing the Technology Gender Gap; What Women Really Want, analysts from IDC found that women were not only tech savvy, but also very busy who demand performance and convenience from the products they buy. According to the study, women don't have time to "tinker" with their gadgets; they require reliable and intuitive devices that are ready when they are.
Cybershot Cameras popular among womenWoman capturing digital memories
"At the end of the day, women want to know they can simply take a beautifully designed and full-featured camera out of the box and start capturing memories," said Steve Haber, senior vice president for Personal Mobile and Imaging Division at Sony Electronics. "Our Cyber-shot cameras can help make that happen."

Sony CyberShot Digital Cameras
"Among female digital camera buyers this year, Sony ranks the highest versus competitive brands in motivation to purchase from recommendations from friends and relatives," said Steve Baker, director of industry analysis at NPD. "Women who have purchased Sony digital cameras have also been more motivated by Sony's technology and stylish design versus buyers of other top camera brands."

Sony Consumer Electronics
"Sony understands the growing influence women are having on the consumer electronics market," Haber noted. "Women are more likely to be the memory keepers in a family, capturing and sharing family photos and storing family memories. Our Cybershot digital cameras deliver a combination of style, ease-of-use and performance that appeals to women."

   Sony CyberShot Digital Cameras
   Sony CyberShot N1
   Sony CyberShot M2 special Lazy Susan
   Next  Baby Photo Contest launched by Nikon
   Previous  Wide video graphics array LCD developed by NEC
   News by brand:Sony
   News by category:Digital camera
   News by brand and category:Sony Digital camera
   Sony Alpha 6000 - $448.00
   Sony CyberShot DSC RX100 IV - $849.00
   Panasonic Lumix DMC LF1 - $
   Nikon D750 - $1996.95
   Nikon D7200 - $849.00
   Nikon D3300 - $446.95
   Canon EOS 760D - $849.99
   Canon EOS 750D - $
   Samsung NX3000 - $
   Nikon D3200 - $339.00


LetsGoDigital digital camera magazine
Latest Sony announcements
Sony Alpha E-mount Full-Frame lenses
4K movies produced by the Cyber-Shot RX10 III
Sony DSC-RX10 III
Sony CyberShot DSC-HX80
Sony G Master interchangeable lenses
Sony G Master Standard Zoom Lens
Sony G Master Telephoto Prime Lens
Sony G Master Telephoto Zoom Lens
Sony A6300 Mirrorless digital camera
Sony Alpha 6300 records 4K UHD video
Sony Alpha A68
Sony RX1R II
Sony RX1R II Premium Compact camera
Sony VAIO Z Canvas convertible personal computer
Sony consumer products shown in James Bond Spectre
 
Twitter LetsGoDigital
Latest news headlines
HTC One M9 Prime Camera Edition
Lenovo ZUK Z2 Pro Android phone
ZTE Blade L5 Plus budget phone
ZTE Blade S7 smartphone with catchy appearance
Three cheap Android-based smartphones
Microsoft Lumia 650 business phone
Fujifilm X-T10 premium interchangeable lens camera
Samsung Galaxy S7 available colors
SanDisk Extreme Plus MicroSDXC memory card
Fujifilm X-series mirrorless infrared camera
Canon EOS Rebel T6 entry-level DSLR camera
Huawei P9 smartphone series
Huawei P9 Plus
Huawei P9
Huawei P9 mobile photography features
   
CanonCasioFujifilmNikonOlympusHTCSamsungSonyPanasonicNokia
  Accessories Android Apps Camcorders Digital cameras Mobile phones Smartphones Software Tablets   CES CeBIT Gadgets IFA Photokina PMA