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Canon mug supports pink ribbon foundation
Jasper Huitink : September 28th 2005 - 21:10 CET
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 Canon mug supports pink ribbon foundation : UK tableware manufacturer Portmeirion has joined forces with two of the UK’s brightest young female performers, Joss Stone and Natasha Bedingfield, to once again support the Pink Ribbon Foundation and Breast Cancer Awareness, with the launch of two new Good Times fund-raising mugs for 2005. The Foundation is impartial and is committed to bringing together individuals, charities and organisations, so they might be better equipped to fight this terrible disease together. Every year the Foundation invites charities concerned with breast cancer to apply for grants from the money raised. Operating in this way allows the Foundation to help charities both large and small.
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 Canon IXUS 40 - Good times
In times of adversity, positive thought can have a powerful effect, whether it be a person, a place or a thing that reminds us of a good time in our lives. With generous support from Canon (UK) Ltd, a leader in imaging technology, Joss Stone and Natasha Bedingfield were given a Canon Digital IXUS 40 camera and asked to take a picture of something that reminded them of a good time. Both stars have provided exclusive photographs, one showing the excitement of performing at Live 8, the other showing the serenity of a stunning beach scene - revealing just how personal good times can be. These two new Good Times mugs for 2005 will join the most popular mugs from 2004, which will be re-released. The mugs feature images by Sir Alan Parker, Annie Lennox, Tracey Emin, Sir Terence Conran, Tom Dixon, Anthony Minghella, Tamzin Outhwaite, Frank Skinner, The Thrills, Ian Wright and Joan Collins.
Breastcancer - 12.800 woman dying every year
12,800 women die of breast cancer every year – a truly shocking death rate that simply does not need to continue. Out of the 39,200 women that are diagnosed with breast cancer each year, with proper awareness, the survival rate is high. Of those women diagnosed, 74% will still be alive five years after being diagnosed. We are really pleased that so many male celebrities have chosen to get involved with the project, highlighting that men are not safe from this killer either as 300 are diagnosed a year with breast cancer in the UK alone.
The Good Times mugs will go on sale from October 2005, Breast Cancer Awareness month. Portmeirion will donate to the Pink Ribbon Foundation, £1 from the trade price of each mug sold.
About Pink Ribbon Foundation
The Pink Ribbon Foundation (Reg. Charity No. 1080839) is a grant making trust with a mission to fund projects and provide financial support to UK charities which relieve the needs of people who are suffering from, or who have been affected by, breast cancer or who work to advance the understanding of breast cancer, its early detection and treatment. There are a large number of such charities in the UK, each as deserving as the next. Many of the charities The Pink Ribbon Foundation supports are the smaller ones, which operate on a shoestring.
A main source of the Foundation’s income comes from the sale of inthePINK magazine during Breast Cancer Awareness Month in October; the charity gets all publisher profits from every copy sold as well as a percentage of the advertising profits. The charity has also had funds raised for it by some wonderfully generous organisations. The Pink Ribbon Foundation has very little infrastructure. It relies on hard work freely given by Trustees (they don’t even claim expenses), interested parties and its Patrons. They do this in order to maximise the amount, which goes to the charities which benefit from the funds they raise.
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