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SanDisk microSD bundled with Motorola ROKR mobile
Jasper Huitink : September 11th 2005 - 11:15 CET
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SanDiskSanDisk microSD bundled with motorola ROKR mobile : SanDisk Corporation today announced that its 512-megabyte microSDcard is bundled with the new MotorolaROKR phone with iTunesthat was introduced today. The new iTunes-enabled Motorola phone can store approximately 120 songs the equivalent of eight CDs worth of music using the included SanDisk flash storage card. "The ROKR mobile phone is an excellent example of the transformation of the mobile phone into an entertainment device," said Nelson Chan, executive vice president and general manager of the consumer and handset business at SanDisk. "Music is an ideal application for handsets that is enabled by the dramatic increases in capacity in very small memory cards such as microSD."
SanDisk microSD bundled with Motorola ROKR mobileSanDisk microSD - TransFlash
The new SanDisk microSD card is fully compatible with SanDisk TransFlash card slots and is designed as a small, flash memory storage card for mobile phones and devices. The company will continue to support existing SanDisk TransFlash product lines and will transition its handset customers and the retail channel to the renamed microSD card over the next several months of 2005. SanDisk will coninue to create new flash cards for mobile devices from brands such as motorola.

SanDisk TransFlash - 1GB version in Q4
The microSD card is based on TransFlash, which was developed by SanDisk in cooperation with Motorola and is the world's smallest flash memory card form factor. SanDisk's TransFlash cards were recently adopted by the SD Card Association (SDA) and renamed "microSD." Currently, the 512MB SanDisk microSD card is the largest capacity available in this form factor. The company expects to have 1GB microSD cards in limited quantities by late Q4 2005 and 2GB cards in 2006. The SanDisk microSD card sold in retail channels includes an adapter that allows the card to be used in any device with a full size SD card slot. The SanDisk microSD card is being distributed through many of the 31,000 phone store outlets worldwide that offer SanDisk products.

About SanDisk
SanDisk is the original inventor of flash storage cards and is the world's largest supplier of flash data storage card products, using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Sunnyvale, CA and has operations worldwide, with more than half its sales outside the U.S.

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