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Mark Peters : September 16th 2005 - 14:42 CET

Sony CEO joins Stellar keynote at CES 2006


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CESSony's CEO joins Stellar keynote at CES 2006 : The Consumer Electronics Association (CEA) announced today that Sir Howard Stringer, chairman and CEO of Sony Corporation will deliver a keynote address at the 2006 International Consumer Electronics Show (CES 2006), the world's largest consumer technology tradeshow, in Las Vegas, Nevada. USA. Sir Howard Stringer is slated to deliver the opening keynote address on Thursday, January 5, 2006, at 9 a.m. Immediately prior to his speech, Gary Shapiro, president and CEO of CEA, will present a State of the Industry Address at 8:30 a.m. Both events will take place in the Hilton Theater of the Las Vegas, Nevada, US. Hilton. The 2006 International CES runs January 5-8.
Sony CEO joins Stellar keynote at CES 2006Sony Consumer Electronics
"Sony is one of the largest and most influential consumer electronics manu-facturers and entertainment companies in the world, with a broad range of quality products," said Shapiro. "For the sixth year in a row in the annual Harris poll, consumers rated Sony as America's Number One Brand. As the newly installed global head of Sony, Howard is a natural choice for the International CES 2006 keynote program and we are thrilled to announce his participation."

Sony Corporation - CEO chairmen
Appointed chairman and CEO of Sony in June 2005, Stringer also serves as the head of Sony Corporation of America and as a member of Sony's Board of Directors. Prior to joining Sony in 1997, Stringer had a distinguished 30-year career in journalism and television, serving as president of CBS Inc. and chairman and CEO of TELE-TV. A native of Wales, Sir Howard Stringer was knighted by Her Majesty Queen Elizabeth II in 1999. Stringer last delivered a keynote address at the International CES in 1999. This year, he joins other confirmed CES keynoters, Microsoft's Bill Gates, Intel's Paul Otellini and Yahoo's Terry Semel, in the International CES keynote line-up.

CES 2006 - Consumer Electronics Show
The 2006 International CES focuses on more than 30 product areas from more than 2,500 exhibitors spread throughout the Las Vegas Convention Center, the Sands Expo and Convention Center, the Las Vegas Hilton and the Alexis Park. For more news on CES before, during and after the show, including a detailed keynote schedule, visit www.CESweb.org, the interactive source for CES information.

About Sir Howard Stringer
Howard is Chairman and Chief Executive Officer, Sony Corporation of America, and Vice Chairman, Sony Corporation. He is also corporate head of the Sony Group in the Americas, with responsibility for operations throughout the region; and Chief Operating Officer in charge of Sony Corporation's Entertainment Business Group, with responsibility for developing the strategic linkage between the entertainment and electronics businesses, and furthering the company's content businesses worldwide. Mr. Stringer is also a member of the Board of Directors of Sony Corporation, Chairman of Sony Canada and a member of the Board of Sony Europe. He joined the Company in May 1997, and reports to Nobuyuki Idei, Chairman and CEO, Sony Corporation.

About CEA - Consumer Electronics Association
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the consumer technology industry through technology policy, events, research, promotion and the fostering of business and strategic relationships. CEA represents more than 2,000 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, home networking, multimedia and accessory products, as well as related services that are sold through consumer channels. Combined, CEA's members account for more than $90 billion in annual sales. CEA also sponsors and manages the International CES - Defining Tomorrow's Technology. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy.





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