Scalable printing technology - SPT|
The technology is also extremely reliable and that's enabled HP to create new, separate ink cartridges and put them up front where customers can get to them. You're not only getting a printer, you're getting a complete set of inks that's redesigned to work with your printer, and you're getting special media. So, when you bring it all together...new media, the printer, the new inks...what you have are digital images that are fabulous, they're good-looking, they've got bright colors, they're fade resistant and they're fast.
SPT - From low-end to High-end printing
HP can use scalable printing technology starting with the low-end users all the way up to our higher-end, more sophisticated users in the home. Likewise, HP can scale this into other market areas like business inkjet printing or commercial or photo professional printing as well. SPT's going to be great for business. It can provide faster outputs at lower cost than previous applications.
HP - Invent and Innovate
Scalable printing technology is about enabling customers to have some fun, to be creative, to be able to do things that in the past were never within their reach. Now HP are making printing easier, faster, and of a higher quality than customers have only dreamed of. The best part for HP is when customers see the results of what HP have been working on and they say, "Wow, this came out of my inkjet printer?" That really is the best part! HP continue to invent and innovate on behalf of their customers.