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Mark Peters : May 23th 2005 - 22:33 CET

Lexar Media sponsors 2005 Wireless USB conference


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LexarLexar Media sponsors 2005 Wireless USB conference : Lexar Media is sponsoring and participating in the first Wireless USB Developers Conference, May 23-25 at the San Jose McEnery Convention Center in San Jose, California. Lexar's participation exemplifies the company's commitment to the USB flashdrive segment and its interest in leveraging the latest innovations to further develop its offering of award-winning JumpDrive products. Lexar will participate in the event to explore W-USB technology that may further broaden its product portfolio. In addition, Lexar will demonstrate its revolutionary USB FlashCard, a new form factor built on an environmental design that meets standards for consumer and mobile electronics devices.
Lexar Media sponsors 2005 Wireless USB conferenceW-USB technology - Steffen Hellmold
"This event provides a great forum for Lexar to showcase our latest products and to collaborate with those in the industry attending the conference," said Steffen Hellmold, vice president and general manager, OEM products, Lexar. "We expect to leverage the W-USB technology to broaden Lexar's product portfolio."

About Lexar Media
Lexar Media is a leading marketer and manufacturer of flash memory cards, USB flash drives, card readers and ATA controller technology for the digital photography, consumer electronics, industrial and communications markets. The company holds over 83 issued or allowed controller and system patents, and licenses its technology to companies including Olympus, Samsung Electronics, SanDisk and Sony.

About the Wireless USB Developers Conference
The USB Implementers Forum is proud to announce the first Wireless USB Developers Conference. This is your first opportunity to hear from the creators of Wireless USB (WUSB) and obtain key learnings on how to incorporate Wireless USB into your product roadmaps. The Conference will be held at the San Jose McEnery Convention Center in San Jose, California, May 23-25, 2005. The conference will provide detailed information about the 1.0 release of the WUSB specification and valuable knowledge for product implementations.

Technical Sessions (subject to change) :
The topics below represent what you can expect during this event. The sessions will address the following topics:

Technical track
• Technical track
• Architectural Overview
• Protocol
• Data Flow Models
• Security & Association Models
• Wire Adapters
• Isochronous
• Windows Driver Update (Microsoft)
• Industry Enabling

Marketing track
• High-Level Ecosystem Overview
• Usage Models
• Market Development Roadmap





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