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SanDisk promotes Simon Stolero to Vice President
Mark Peters : May 2nd 2005 - 21:30 CET
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SanDiskSanDisk promotes Simon Stolero to Vice President : SanDisk Corporation announced the promotion of Simon Stolero to vice president of Israel operations. Simon Stolero, who joined SanDisk in 1996 and established the Israel Design Center in Tefen Industrial Park, will report to Yoram Cedar, senior vice president of engineering and emerging market business development. Simon Stolero, whose appointment is effective immediately, will oversee a staff of 55 system architects and ASIC, firmware, software, hardware, characterization and compatibility engineers in Israel and the United States, and will also manage activities in SanDisk's new Indian Design Center in Bangalore.
SanDisk promotes Simon Stolero to Vice PresidentSimon Stolero - High skilled
"Simon Stolero and his excellent team have spearheaded the introduction of the MultiMediaCard, RS-MMC (Reduced-Size MultiMediaCard), Secure Digital, miniSD, TriFlash and TransFlash cards and modules," said Cedar. "In addition, his team has transitioned the products under their responsibility through all of our major technology transitions using our NOR and NAND technologies, as well as introducing Blue Label (standard version), SanDisk Ultra II, DIWA Awards Gold winner SanDisk Extreme III flash cards and industrial products.

Simon Stolero - Managing remote design center
"The most impressive achievement on Simon's part is his capability of managing a remote design center under difficult conditions and keeping his people very highly motivated and committed to SanDisk," he added. The SanDisk facility is located in western Galilee in the northern tip of Israel, and is part of a technology zone that is sometimes compared to California's Silicon Valley. In his new position, Simon Stolero is responsible for major product lines, including the company's best-selling SD flash storage cards and the new TransFlash module, as well as all security and design center managerial activities.

Simon Stolero - Multi-talented
During his tenure with SanDisk, Stolero's team helped launch the MultiMediaCard, which was co-invented with Siemens and Nokia for the mobile phone market. He also spearheaded the SD card, which is currently the most popular flash memory card in the world, with co-development partners Toshiba and Panasonic. Before joining SanDisk, Simon Stolero worked for Rafael, an Israeli company that specializes in defense technologies, where he oversaw a digital design department of more than 40 designers. Simon Stolero graduated from the University of Ben-Gurion in Beer-Sheba, with a degree in electrical engineering.

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