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Mark Peters : April 19th 2005 - 09:00 CET updated

Fuji film and Unicef schoolproject in South Africa


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FujifilmFuji film and Unicef school project in South Africa : Children at German and South African schools are called upon to take photographs on the topic `My School´. The contest is being organized by Fuji film with the support of, and for the benefit of Unicef, and will begin in mid-April. For this purpose selected schools in both countries will be equipped with single-use cameras free of charge. The children will be engaged in the educational project , which was developed especially for this purpose, and will take pictures on this topic. The goal is to learn from one another, and to become aware of the diverse cultural circumstances in the partnership country. The photographs will be digitalized, and posted on the Internet.
Fuji film and Unicef schoolproject in South AfricaFuji film and Unicef - Winners
The photos will be taken in during the time frame of April 27th through May 11th at about 300 schools in both countries. The photos will be developed, digitalized, burned onto a CD, and made available to the schools. They in turn will select one winner per participating classroom. All winning photos will be presented in a photo gallery on the Internet sites of Fujifilm and Unicef in order to create a series of photographs of the school environments both in Germany and in South Africa.

Fuji film and Unicef - Prices
The photographs can be viewed and judged on the Internet. Everyone will have the opportunity to cast their vote in a public poll and choose, which photograph will be the winner. Donation for schools in South Africa. A jury, sponsored by the German television station ZDF moderator and Unicef representative, Nina Ruge, will meet on June 30 in order to award prizes to each of the winning photographs from both nations. The prize for the classroom of the German winning photograph will be one day with the Fujifilm photomobile at their school premises. As the representative of his/her school from the province of Eastern Cape, one child of the award winning South African classroom will be invited to visit Germany in order to participate in the project conclusion press conference together with representatives of the German award winning school.

Fuji film and Unicef - Earlier promotion event
Last year already Fujifilm had organized a large-scale promotion event for the benefit of the United Nations Children´s Fund. The event on the topic Superia-Films assisted Unicef in carrying out extensive financial aid measures in South Africa. In this line of work, a sum of 75,000 Euros was made available by Fuji film. The amount of this donation will be increased by the photography contest, and is intended as a contribution to the construction of a new school in South Africa, thereby supporting the financial aid program “Schools for Africa“ - an initiative of Unicef and the Nelson Mendela Foundation.





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