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Fujifilm estimates prints growth with 50% in 2005
Mark Peters : April 12th 2005 - 00:20 CET
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 Fujifilm estimates prints growth with 50% in 2005 : Photos from digital cameras are becoming increasingly popular. Everyone is talking about the boom in digital cameras, however, the greater changes are taking place in the way people are handling them. People are taking more photos than ever before: every third household in Germany already possesses a digital camera, and today, every second cell phone is also capable of making photographs. In light of the huge amount of images that is created in this way, the demand for prints on paper is growing. According to Fujifilm´s estimate, the number of prints from digital sources should be about three Billion photographs in 2005.
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 Fujifilm - High quality prints
This represents a growth of 50% from the previous year. Two thirds of the photos are ordered from retailers. Whether Internet order, terminal, instant print, or printing at home - the customer has the choice. Increasingly more consumers utilize the familiar route to the retailer, and order their photos via terminals. The advantage: the consis-tently high quality of photo paper ensures the joy of photo printing for many years to come. Helmut Rupsch, General Manager of the German Operations with Fujifilm in Germany says: ´Especially when large amounts are in demand: the ordering of photos in this way is less expensive, quicker and easier. Real photos are fun! This awareness is increasingly catching on.’
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