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Mark Peters : March 26th 2005 - 00:34 CET

Sony Electronics opens three new Style stores


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SonySony Electronics opens three new Style stores : Sony is opening three new Sony Style stores this week, rounding out its fiscal year with a total of 15 of the new concept stores nationwide. The stores, due to open at Westfield Valley Fair Mall, San Jose, Calif.; Fashion Valley Mall, San Diego; and Woodfield Mall, Schaumburg, Ill, are designed to inspire consumers to integrate technology and entertainment into their lifestyles. Scheduled to open March 22nd, 24th and 26th, respectively, each approximately 6,000-square-foot store will encourage consumers to test-drive a variety of Sony devices like digital cameras and experience firsthand their seamless interaction with digital entertainment content.
Sony Electronics opens three new Style storesSony Electronic Stores - 15 Store Goal
President of Sony Electronics' eSolutions Company, Mike Fasulo, who oversees the retail stores said: "We planned an aggressive roll out strategy this year and met our 15-store goal while providing a memorable and rewarding customer experience." A concierge located in each store, professional sales counselors, personal in-home delivery services and installation support provide shoppers with an extremely high level of personalized service in an environment that is relative to our everyday lifestyle.

Sony Electronic Stores - Locations
The San Jose, Calif., San Diego and Schaumburg, Ill. stores are the 13th, 14th and 15th Sony Style fashion retail stores to open in the nation. Other locations include The Forum Shops at Caesars Palace, Las Vegas; Westfield Shoppingtown Garden State Plaza in Paramus, N.J.; Westfield Shoppingtown West County in St. Louis; Cherry Creek Mall in Denver; South Coast Plaza in Costa Mesa, Calif.; Beverly Center in Beverly Hills, Calif.; Stanford Shopping Center in Palo Alto, Calif; Mall at Millenia in Orlando, Fla.; Somerset Collections Mall in Detroit; The Dallas Galleria in Dallas; Copley Place in Boston; and The Houston Galleria in Houston.





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