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Mark Peters : March 24th 2005 - 00:06 CET

Samsung Mobile Trends and Technologies


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SamsungSamsung Mobile Trends and new Technologies : Samsung Electronics, today delivered an optimistic outlook on the market migration to mobile technology before 700 IT technology enablers at the second annual Samsung Mobile Solution Forum in the Westin Taipei Hotel in downtown Taipei. Samsung, which plans to steadily increase its business and investments in the mobile marketplace, said it foresees dynamic growth in corporate and consumer mobile usage over the next decade. The company predicted that, as the movement toward "mobile convergence" accelerates, key functions will merge - resulting in more user-optimized mobile applications and calling for more innovative advances in semiconductor technology.
Samsung Mobile Trends and TechnologiesSamsung - Customization
Dr. Chang Gyu Hwang, President and CEO of Samsung Electronics, launched the one-day event with a keynote address spotlighting convergence trends in the mobile market. "The new concept of customization is now widely adopted by wireless system developers in an increasing commitment to make electronic devices more user-friendly and convenient. Mobile and digital consumer markets will take the lead in user-friendly convergence with IT mobilization not far behind," Hwang predicted. "Samsung's mobile solutions will facilitate that convergence with a rapid pace of technological advancement in the areas of memory devices, system LSI semiconductors and flat panel LCD screens."

Samsung - Mobile solutions
Heralding the emergence of a new IT paradigm, Samsung outlined several key trends and complimentary product development strategies that it is deploying to address upcoming mobile design challenges, before an audience of its peers in the PDA, mobile handset and original design manufacturer (ODM) sectors and other mobile-related market segments.

Samsung - Several additions
The company also announced several additions to its cadre of leading-edge technology solutions. Unveiled at the forum were the world's first 1Gigabit mobile DRAM; a System-in-Package (SiP) that carries a 300MHz mobile CPU; a 1Gigabit (Gb) NAND Flash memory, a 256Megabit (Mb) mobile DRAM; a QVGA-resolution, one-chip display driver IC (DDI); a 260K color DDI for active matrix, organic light emitting diodes (AM OLED); and a 2.5-inch QVGA TFT-LCD for MP3 players.

Samsung - Mobile technologies
The focal point of growth in the new IT era will be based on mobile technology, where technological advancements and application introductions are occurring at a historically unprecedented pace. To this end, non-volatile NAND Flash memory has become the pivotal enabling technology, boosting adoption of multimedia features in the mobile space while outpacing growth of other components. The Samsung Mobile Solution Forum began with keynote addresses by the Editor-in-Chief of Nikkei Electronics, Naoki Asami, and Dr. Nam Sung Woo, executive vice president of Samsung Electronics' mobile solution R&D center. Afternoon technology sessions followed, where key developers shared their views on future technology trends and discussed next-generation solutions.





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