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Dennis Hissink : March 18th 2005 - 04:00 CET
ATP 1GB RS-MMC introduction

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ATPATP 1GB RS-MMC introduction : According to IDC, the mobile phone market will grow to over 798 million by 2008 and mobile phones with memory card slots will reach 246.8 million in 2005. The latest multi-function rich media mobile phones launched by major cell phone makers such as Nokia, Samsung, Siemens, and many others come with RS-MMC card slots. Along with RS-MMC, ATP has been continuing to develop first to market products to meet the demanding applications coming to the market. ATP 1GB RS-MMC provides mobile OEMs the freedom to integrate rich multimedia function into the devices, thereby enabling the next cellular evolution. In addition, the open standards advantage of RS-MMC allows for easy adoption by device manufacturers.
ATP 1GB RS-MMC introductionATP 1GB RS-MMC - High demand
"This market represents a significant opportunity for ATP high capacity RS-MMC. We expect that in the coming years most shipments of the flash cards will be for use with mobile phones. Demand for high capacity, miniature memory cards will increase dramatically, driven by next generation mobile phones with memory slots. We are excited to be the leader in providing high density, quality and performance memory cards such as the 1GB RS-MMC into our flash product lines to meet the market demands." said Danny Lin, ATP VP of Sales and Marketing.

ATP 1GB RS-MMC - In detail
At roughly a gram in weight and half the size of regular MMC, ATP RS-MMC is designed to deliver exceptional functionality and performance from a tiny form factor. Just like all other ATP manufactured flash media, ATP RS-MMC offers weatherproof durability with ample protection from water, dust, electrostatic discharge, and extreme temperatures.

ATP 1GB RS-MMC - Easy adoption
Along with RS-MMC, ATP has been continuing to develop first to market products to meet the demanding applications coming to the market. ATP 1GB RS-MMC, for example, provides mobile OEMs the freedom to better integrate rich multimedia function into the devices, thereby enabling the next cellular evolution. In addition, the open standards advantage of RS-MMC allows for easy adoption by device manufacturers. ATP RS-MMC is compatible with the existing MultiMediaCard (MMC) standard and is also available in 32, 64, 128, 256 and 512MB capacities. The complete ATP flash media product lines includes MMC, RS-MMC, Dual Voltage RS-MMC, SD, and miniSD. Also, ATP 1GB miniSD will be available shortly in this April.





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