Nikon D7100 Canon EOS Rebel T5i Nikon D3300 Canon EOS 1200D Sony A5000 Nikon D4S
Nikon D7100 Canon EOS Rebel T5i Nikon D3300 Canon EOS 1200D Sony A5000 Nikon D4S
  News Headlines Apple Canon Casio Fujifilm HTC LG Nikon Nokia Olympus Panasonic Pentax Ricoh Rollei Samsung Sony  
Lets Go Digital
 
     
Powered by True
Counted by OneStat.com
SanDisk introduces Flash cards for video games
Dennis Hissink : January 6th 2005 - 22:00 CET
Digital Camera Review Test Appareil Photo Numerique Prueba camara digital Digitale Camera Test Dijital Kamera Incelemeleri Digitalkamera Test Digitalkamera
SanDiskSanDisk Corporation announced today that it is entering the portable video game accessory market and introduced a line of flash memory cards targeted at the $25 billion dollar video game market. The announcement was made at a SanDisk press conference at the annual Consumer Electronics Show where SanDisk is demonstrating products in the Las Vegas Convention Center, South Hall, Booth 31438. SanDisk’s entry into the video game market comes as companies that manufacture portable video game consoles develop devices that include slots for standard flash memory cards. The company has adopted unique game packaging and redesigned the "look and feel" of the cards to spur sales among younger consumers.
SanDisk introduces Flash cards for video gamesChristina Day, SanDisk product marketing manager, said, "The new generation portable game consoles now incorporate digital audio players, video players and photo viewers. Our flash memory cards are a natural fit with these products as game users need incremental storage for their music, video and photos. Consumers also can use the cards to store their game content such as trailers and demos, game levels and to download and store any data from the included WiFi connectivity of the PlayStation Portable PSP."

She explained, "the addition of these features to the new generation of portable game consoles is driving the demand for high capacity, expandable flash memory cards. We think the sweet spot initially for card capacity will be around 128 to 256 megabytes (MB) as that typically will be needed to store game levels, music and other non-gaming features of the machines. As the world's largest supplier of flash memory cards, SanDisk is well positioned to accelerate the growth of this market."

SanDisk initially is offering the new game cards in Memory Stick PRO Duo and SD, one of the most popular card formats. Sonys first handheld game device, the PlayStation Portable, has just been introduced in Japan and uses Memory Stick PRO Duo cards. International Data Corp., a leading market research firm, estimates that 8.8 million PSPs will be sold in 2005. Other popular portable game machines, such as the Tapwave Zodiac and the Gizmondo, have slots for SD cards.

The Memory Stick PRO Duo cards in game packaging will be sold in capacities ranging from 128MB to 1 gigabyte (GB) with suggested retail prices from $39.99 to $159.99. SD cards for the game market will be sold in several capacities from 128MB to 1GB with suggested retail pricing of $34.99 to $104.99. The cards will start shipping to stores this month.

SanDisk's new game cards will be sold in many of the 93,000 retail outlets worldwide where SanDisk-branded products are sold. The company also intends to sell the cards through new retail channels for SanDisk products including game and toy stores and video outlets.
   Read the special CES 2005 report
   Next  Samsung Digimax V700 digital camera introduction
   Previous  TI and Kodak deliver industry firsts for camera
   News by brand:SanDisk
   News by category:Flash memory
   News by brand and category:SanDisk Flash memory
   Canon EOS 700D - $749.00
   Nikon D7100 - $929.00
   Nikon D5300 - $846.95
   Sony Alpha 6000 - $748.00
   Canon EOS 70D - $1099.00
   Samsung NX300 - $647.99
   Canon PowerShot G1 X Mark II - $799.00
   Panasonic Lumix DMC LX7 - $321.99
   Sony CyberShot DSC RX100 III - $798.00
   Nikon D3300 - $596.95


LetsGoDigital digital camera magazine
Latest SanDisk announcements
MP3 Player for Athletes and Fitness Enthusiasts
Thomson Reuters Top 100 Global Innovators
SanDisk CFast 2.0 Memory Card
SanDisk Solid State Drive
SanDisk Connect flash storage
64GB microSDXC memory card
SanDisk microSDHC review
SanDisk smartphone memory
Tablet memory and smartphone memory
SanDisk Extreme Solid State Drive
SanDisk Sansa Clip Zip MP3 Player
NAND Flash Memory Fabrication Facility
SanDisk secure access software and USB flash drives
SanDisk 128GB CompactFlash
SanDisk Sansa Fuze+
 
Twitter LetsGoDigital
Latest news headlines
Sony A5100 system camera
Samsung extends Olympic Games partnership
Sony A5100 Accessories
Sony A5100
HTC ONE (M8) MirrorLink software upgrade
Lenovo ThinkStation desktop workstation
New distributor for Samsung Mobile accessories
Samsung Smart TVs with adaptive video acceleration
Photokina mobile photorgraphy news
Samsung Galaxy Alpha
Photokina 2014 Trade solutions
Photokina 2014 action zone
Nokia 130
Pentax Q-S1
Canon PowerShot digital cameras
   
CanonCasioFujifilmNikonOlympusHTCSamsungSonyPanasonicNokia
  Accessories Android Apps Camcorders Digital cameras Mobile phones Smartphones Software Tablets   CES CeBIT Gadgets IFA Photokina PMA