Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
  News Headlines APPLE CANON FUJIFILM HTC HUAWEI LG MICROSOFT NIKON OLYMPUS PANASONIC PENTAX SAMSUNG SONY  
Lets Go Digital
 
     
Powered by True
Counted by OneStat.com
Panasonic brand replaces Matsushita Electric Co.
Dennis Hissink : December 15th 2004 - 05:18 CET
Digital Camera Review Test Appareil Photo Numerique Prueba camara digital Digitale Camera Test Dijital Kamera Incelemeleri Digitalkamera Test Digitalkamera
PanasonicThe Panasonic brand is about to go corporate. Matsushita Electric Corporation of America, the North American headquarters of Osaka, Japan-based Matsushita Electric Industrial Co., Ltd., will soon formally take on its best known brand name as its corporate name. As of January 1, the company will be known as Panasonic Corporation of North America. "Panasonic is the name that customers and channel partners have known us by for years," said company chairman Yoshi Yamada. "We want to take advantage of the tremendous brand equity and good will that research tells us is built into the Panasonic name, so it makes great sense to call our company Panasonic."
"In addition, we are also in the midst of a huge transformation of our company's systems and organization. By putting the Panasonic name on the revitalized company, we want to underline the dynamic change going on within the organization."

In all, nearly 50 Matsushita entities in the U.S. and Mexico, ranging from Matsushita Electric Corporation of America headquarters in New Jersey to factories and research and development units, will take on the Panasonic name between January 1, 2005, through December 2005. For example, the world’s leading integrator of in-flight entertainment systems, Matsushita Avionics Systems Corporation, based in Bothell, Wash., and known in the industry as MAS, will be renamed Panasonic Avionics Corporation on April 1, 2005. And in Columbus, Ga., Matsushita-Ultra Tech. Battery Corporation, a battery-making joint venture with Kodak, will change its name to Panasonic Primary Battery Corporation of America on the same day. And the company's plasma TV R&D base in Highland, N.Y., Plasmaco, Inc., will become Panasonic Plasma Display Laboratory of America, Inc., on January 1, 2005.

Similar changes in corporate naming will take place in Matsushita Electric subsidiary companies in Europe, Asia, Africa, Australia and Oceania, and South America over the same period. The Matsushita corporate name, which comes from company founder Konosuke Matsushita, will be retained by the parent company and its subsidiaries in Japan where it is widely known and respected and its association with the Panasonic brand is well understood.




   Panasonic unveils 3 Megapixel mobile camera module
   Panasonic 1GB SD memory Card announcement
   Panasonic batteries unveils new technology
   Next  Microsoft and Fujifilm team to lower barriers
   Previous  Pentax unveils a lightweight, ultra thin 40mm lens
   News by brand:Panasonic
   News by category:Website news
   News by brand and category:Panasonic Website news


LetsGoDigital digital camera magazine
Latest Panasonic announcements
Panasonic Lumix LX10 compact camera
Panasonic DMC-FZ2500 advanced compact camera
Panasonic DMC-G85 mirrorless camera
Panasonic Lumix DMC-FZ2500 and DMC-LX10
Panasonic Lumix G85
Panasonic 4K video & photo features
Panasonic Lumix DMC-GX85
Panasonic DMC-GX80
Panasonic Lumix G Vario 12-60mm zoom lens
Panasonic LUMIX G 100-400mm Telephoto-Zoom lens
Panasonic LUMIX TZ100 compact travel camera
Panasonic LUMIX DMC-TZ80
Panasonic 4K camcorder range
Panasonic AJ-PX380 shoulder-mount camcorder
Panasonic Lumix G7
 
Twitter LetsGoDigital
Latest news headlines
Leica Titanium special edition camera
Huawei P9 becomes best smartphone in Europe
Huawei P9 Dual-SIM Android smartphone
Huawei Premium Android tablet
Huawei and Leica to open optical research center
Nokia 216 mobile phone
SanDisk 256GB waterproof microSD memory cards
Fujifilm Frontier DE100 inkjet printer
Nikon KeyMission Action Cameras
Nikon School online photography & video classes
Sony BRAVIA 4K HDR TV series
Rollei ePano Selfie accessory
Olympus FL-900R flash
Olympus M.Zuiko Digital ED 12-100mm lens
SanDisk 1 Terabyte SDXC memory card
   
CanonCasioFujifilmNikonOlympusHTCSamsungSonyPanasonicNokia
  Accessories Android Apps Camcorders Digital cameras Mobile phones Smartphones Software Tablets   CES CeBIT Gadgets IFA Photokina PMA