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Canon EF70-200mm f/4L IS USM lens
Ilse Jurriƫn : August 24th 2006 - 08:03 CET
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CanonCanon EF70-200mm f/4L IS USM lens : Canon continues its tradition of optical excellence with a new EF lens - the versatile EF70-200mm f/4L IS USM lens. The new Canon lens is a valuable addition to the EOS arsenal for professional wedding and portrait photographers as well as advanced amateurs - expanding the range of current Canon EF lenses to more than 60 selections. "The EF70-200mm f/4L IS USM lens delivers the legendary sharpness and clarity of the Canon 'L' series lenses in a compact and lightweight design that is easy to use for hand held photography, making it a versatile lens for any photographer," said Yukiaki Hashimoto, senior vice president and general manager of the consumer imaging group at Canon USA, Inc.
Canon EF70-200mm f/4L IS USM lensCanon EF70-200mm f/4L IS USM lens
"Wedding moments unfold at the speed of life and my mission is to artfully document in real time as a lasting history of the newlyweds," said Canon Explorer of Light photographer Denis Reggie, who is known worldwide for captivating wedding and portrait photography. "Many favorite images are made under the challenges of very low light levels, but using superb, fast lenses, the reward is an unmistakable, documentary look. I love the shallow depth of Canon's remarkable 'L' series lenses to bring sharp focus and full attention to the bride's eyes... that gives me and my clients compelling images that stand out from the crowd. For my celebrity and society wedding assignments, this new Canon lens will be prized additions to my gear bag."

Canon EF70-200mm IS USM lens - Versatile and Compact
Canon is also the only manufacturer to provide a full range of professional zoom lenses in both the high-speed f/2.8 category as well as the compact and lightweight f/4 category. Rounding out Canon's f/4L lens lineup is the new EF70-200mm f/4L IS USM lens. This "L" series lens is designed for professional or advanced amateur photographers seeking maximum performance and versatility. This is a lens that can handle almost any assignment, ranging from distant subjects to the demanding requirements of up-close and personal portraits as well as nature photography.

Canon EF70-200mm f/4L USM lens - Professional quality
The EF70-200mm f/4L IS USM lens stands up to the rigors of professional use The lens is sealed from dust and moisture, and is equipped with the latest generation of Canon's Image Stabilizer (IS) technology, making it an optimal everyday shooter. The image stabilization achieves three shutter speed steps of camera shake correction within 0.5 seconds after the shutter button is depressed halfway and yields correction for up to four full shutter speeds while handheld, providing a new level of performance. Users can also select two IS modes, one for stationary subjects and another for intentional panning.

Canon EF70-200mm lens - Weather sealing & Image stabilization
The EF70-200mm f/4L IS USM lens is the same size as the EF70-200mm f/4L USM lens that remains in the EF lens line, but the new lens adds several valuable features. In addition to enhanced weather sealing and image stabilization, the EF70-200mm f/4L IS USM lens incorporates a circular diaphragm to create more natural looking background blur, and distance information to aid autofocusing and automatic flash exposure. The lens also suppresses flare and ghosting with advanced coatings and optimal placement of its 20 lens elements in 15 groups. One Fluorite element and two UD (ultra low dispersion) elements thoroughly suppress chromatic aberrations for crisp photos throughout the entire focal range. A ring-type Ultrasonic Motor (USM) provides fast and silent autofocusing, while the full-time manual focus function provides maximum control even when the lens is set for AF. The compact and universal EF70-200mm f/4L IS USM will also be available in November for an estimated selling price of $1,249.

About Canon USA
Canon USA, Inc. delivers consumer, business-to-business, and industrial imaging solutions. The company is listed as one of Fortune's Most Admired Companies in America and is rated #35 on the BusinessWeek list of "Top 100 Brands." Its parent company Canon Inc. is a top patent holder of technology, ranking second overall in the U.S. in 2005, with global revenues of $31.8 billion.

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