Samsung Premier Cinema LED display : Back in March Samsung introduced world's first Cinema LED display, stretching nearly 10.3m (33.8ft). Four months later the South Korean manufacturer installed its HDR LED theater display in the Lotte Cinema World Tower in Korea, as its commercial debut. During the introduction, Samsung didn't really name is Cinema LED screen, it was just called 'Samsung Cinema Screen'. But now that Samsung is ready to put their display on the market, a well thought out name is necessary for sale successes. We just discovered how this huge and bright screen is likely to be called. On the 27th of September the Korean Manufacturer filed a trademark for the name Samsung Premier with the USPTO and the EUIPO.
Samsung Premier trademark
The trademark can be seen here. It has been categorized as: 'Cinema LED Screen and platform; Electronic display panels; Monitors for commercial purpose; Digital signages; Digital signage display panels; Digital signage monitors; LED screens, monitors, signages and TVs for home; Sound system for cinema LED screens.'
The application is identified as: 'Showing of movies and alternative multimedia contents using LED screens, monitors, signages and TVs at theater, performance venues, home and other sites'.
Samsung Cinema LED screen
The Samsung Premier Cinema LED screen brings HDR picture quality to the big screen and enlivens content with 4K resolution (4,096 x 2,160) and peak brightness levels (146fL). The screen brightness is nearly 10 times greater than that offered by standard projector technologies.
Samsung has paired its Cinema LED Screen with audio technologies from JBL by Harman. This integration includes powerful speakers bordering the screen, proprietary audio processing technology, and JBL’s Sculpted Surround system, producing an unparalleled sound experience.
Samsung's Cinema LED screen maintains its advanced presentation capabilities in a range of dark and ambient lighting conditions. This flexibility makes the Cinema LED Screen ideal for venues wishing to use their theater space for corporate events, concerts, sports event viewing and gaming competitions.