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Mark Peters : May 19th 2017 - 00:20 CET

Samsung smart TV security solutions

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SamsungHow Samsung protects the 2017 smart TV : Samsung explains how they keep your smart TV secure. Today, more and more televisions are connected to the internet than ever before. In fact, Samsung has vowed that all of its TVs and products will be web-connected by 2020. To make that a reality, Samsung Electronics is working to make sure that every smart TV and its users’ personal information are protected. Samsung Smart TVs protect and secure users’ information for those who are in the market for a Smart TV. Samsung is the first Smart TV manufacturer certified by the International Security Standard Common Criteria (CC) for two consecutive years. Samsung Smart TVs feature a 'Three Stage Model Security Solution' to provide the best possible protection for consumers.
Smart TV security platform

Smart TV security at platform stage
The protective solution works by embedding security features during three different stages involving the platform, application and hardware. In the initial Platform security stage, important data - such as user account and password data - is encrypted before it is stored.

Subsequently, a standardized encryption process is deployed to protect the data when communicating with external servers to prevent attackers from stealing your data. in addition, malicious applications and unauthorized files attempting to access the smart TV are detected and blocked, helping to preserve stable operational environments for the Smart TV.

To dive into detail, when connecting with a server, Samsung’s Smart TV first verifies the authenticity of the certificate transmitted by the server. Then, it creates encryption keys that are used for communication with the server.

During exchanges with servers, all communicated content is encrypted in order to prevent any third parties from wiretapping and from modifying data, and to eliminate the possibility of unauthorized access to user information.

Samsung Smart TV platform detects and blocks various attacks that threaten the operational environment of the TV. Utilizing the Platform security technology, stable software operating environments are provided where a variety of Smart TV services can run securely - blocking unauthorized codes from accessing the TV and from attacking vulnerable spots within the platform.

Additionally, Samsung Smart TVs utilize the protected virtual keyboard and number pad, 'Secure Keyboard,' to protect users’ personal information such as credit card numbers and passwords.

Smart TV security

Smart TV security at application stage
Next, at the application stage, Samsung Smart TVs leverage anti-malware engines to prevent external intruders from attacking your network. This stage is designed to block phishing sites on the web from accessing devices and detect infections from malicious codes.

In specific, Samsung’s Smart TVs use security features on their Web Browser, along with the Smart security feature to ensure safe usage of internet-based services on TVs. The Samsung Smart TV Web Browser has a security feature that creates a pop-up alert when the user clicks on suspicious web sites. By prompting the user to proceed or reject the pop-up, this can help to prevent personal information from being leaked through covert phishing or malicious web sites.

To detect and prevent malicious software (malware) from attempting to sneak into the TV system and cause damage, Samsung’s Smart TVs utilize the anti-malware vaccine engine which ultimately prevents harmful codes from running, and monitors the system and analyzes information linked to the malicious files. In addition, Network Protection obstructs any malicious external attacks that could penetrate user’s networks.

To add an even further, dual-layer of protection, Samsung also recently introduced the enhanced security application 'McAfee Security Solution for TV' to its Smart TVs which once activated constantly monitors for malicious software, providing the utmost in peace-of-mind.

Smart TV security solution

Smart TV security at hardware stage
Finally, through the Hardware security stage, Samsung’s Smart TV offers an independent and powerful security solution based on chip architecture which prevents data from being leaked by separating the physical space in the hardware for the core software to operate in.

Also, through the process of authentication based on hardware, Samsung TVs are only operated with a reliable Tizen smart TV platform. Secure technology, with a strong foundation at the hardware level guarantees the stability of the Smart TV platform and applications.

Samsung Electronics understands that security and trust are critical to the adoption of Smart TVs and that trust depends on safe and secure connections. The next TV you buy will very likely be a QLED Smart TV, and Three-Stage Model Security Solution is just one way that Samsung is working to protect user information and drive the adoption of Smart TVs.

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