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First Smartphone to offer DTS Headphone X
Mark Peters : December 19th 2013 - 12:00 CET
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DTSVivo XPlay 3S smartphone to offer latest DTS technology : DTS, a leader in HD audio solutions and enhancement technologies, announced a collaboration with premium Chinese smartphone brand, Vivo, to bring to market the first smartphones featuring DTS Headphone X. This relationship will enable Vivo’s new XPlay 3S, the company’s flagship 2K Hi-Fi smartphone, to render up to 7.1 channels of surround sound over any pair of headphones, when listening to multi-channel content delivered by their service. DTS Headphone X technology expands and focuses sound far beyond the boundaries of a pair of headphones, allowing listeners to hear their content as if it was coming from multiple speakers located around and above them, with a higher degree of accuracy than was ever before possible.

Hi-Fi smartphone

Hi-Fi smartphone with DTS Headphone X
“We have received a tremendous amount of interest from our mobile partners since first announcing DTS Headphone X, and today are delighted to announce, in conjunction with Vivo, the first smartphone to feature this groundbreaking new technology,” said Jon Kirchner, chairman and CEO, DTS. “We are excited to be working with vivo, as this relationship has presented DTS the opportunity to deliver the first DTS Headphone X to the world’s largest smartphone market.”

Smartphone with great sound

Smartphone with great sound
“At vivo, we believe in the importance of sound quality and how it can enhance the multimedia entertainment experience offered by our smartphones,” said Mr. Feng Lei, CMO of Vivo. “DTS Headphone X is a particularly exciting new audio technology because it enables our new consumer products, starting with the Vivo XPlay3S smartphone, to produce an accurate acoustic representation of how content was recorded in studio.

Smartphone

DTS Headphone X
“As consumers increasingly demand that their mobile devices provide an mobile entertainment experience comparable to that of the big screen, the industry has mainly focused on improving the visual capabilities of these devices, leaving sound largely untouched,” said Brian Towne, chief operating officer and executive vice president, DTS. “DTS recognizes the important role sound plays in consumer enjoyment of entertainment content, and designed DTS Headphone X to harness the incredible power of today’s smartphones, tablets and other consumer electronics, greatly advancing their audio capabilities, and providing consumers with a fully immersive mobile entertainment experience unlike anything ever offered before.”

Smartphone with best audio
This smartphone features the best audio technology
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