LG G6 review Samsung Galaxy S8 Apple iPhone X Samsung Galaxy Note 8 HTC U 11 Sony Xperia L1
LG G6 review Samsung Galaxy S8 Apple iPhone X Samsung Galaxy Note 8 HTC U 11 Sony Xperia L1
  2017 NEWS APPLE CANON FUJIFILM HTC HUAWEI LG MOTOROLA NIKON NINTENDO NOKIA OLYMPUS PANASONIC PENTAX SAMSUNG SONY  
Apple iPhone
 
     
Powered by True
Counted by OneStat.com
Ilse Jurriƫn : September 6th 2012 - 09:05 CET

Sony Xperia campaign


Digital Review Test Appareil Photo Numerique Prueba camara digital Camera Review Dijital Kamera Incelemeleri Digitalkamera Test Digitalkamera
SonySony Xperia smartphone campaign : Sony Mobile unveiled the second phase of its 'Made of Imagination' marketing campaign, which demonstrates how the new Xperia smartphones offer consumers the best connected entertainment experiences. The Sony Xperia campaign showcases how consumers can instantly 'unleash' music or images from their Xperia smartphones with other Sony products using simple One-touch function, enabled by Near Field Communication (NFC) technology. The integrated campaign, which will be deployed across TV, print, digital, out-of-home and retail, highlights Sony Mobile's commitment to innovative use of NFC.
Sony Xperia campaign

Sony Xperia campaign
The Sony Xperia campaign starts in the UK and will roll out in other markets over the coming months. It includes two distinctive TV adverts and the first, which airs for the first time on 7th September, shows how music playing on an Sony Xperia smartphone can be instantly transferred to a speaker with a single touch. The second advert, which airs in early October, explains the simple process of capturing and sharing images by touching smartphones together.

Sony Xperia

Sony Xperia smartphones with One-touch function
Steve Walker, Chief Marketing Officer at Sony Mobile said, "Sony Xperia smartphones are at the heart of Sony's wider strategy of delivering connected entertainment experiences and a common user experience across devices. Sony Xperia smartphones open the door to a world of imagination and we have created a vibrant campaign to show the possibilities of One-touch function, whether creating, sharing or listening to content."

Sony Xperia smartphones

Sony Xperia TV campaign
The distinctive art work is used in the TV adverts and throughout the print campaign. The soundtrack is provided by British group, Crystal Fighters with a song called Follow. The first of these TV adverts, by the directors collective Canada, can be viewed on the video below. The integrated campaign, which was developed by agency partners, McCann London, PHD, Momentum and LBi, will feature an innovative social media campaign called Tweetsinger supported by Twitter, that turns people's tweets into songs and will go live on the Sony Mobile website on September 10th.





   Sony Xperia T
   Sony Xperia V
   Sony Xperia J
   Next  Nokia Lumia 820
   Previous  LG Optimus G
   News by brand:Sony
   News by category:Best offers & Discount deals
   News by brand and category:Sony Best offers & Discount deals


Android smartphone
Latest Sony announcements
Remote controller for PlayStation 4 console
Sony Digital Paper with wireless technology
Sony wide-angle lenses for E-Mount cameras
Sony 4K HDR Smart TV
Sony releases Xperia XZ Premium in pink
Sony A9 sample pictures
Sony Alpha 9 accessories
Sony FE 100-400mm GM telephoto zoom lens
Sony A9 mirrorless camera
Sony gains ground in Full-Frame DSLR camera market
PlayStation Virtual Reality experience
Sony SLR camera captures the moon
Sony Alpha 9 SLR camera
Sony Alpha 7 III mirrorless camera
Sony L1 Xperia phone
 
Latest news headlines
Apple Pay Cash coming to Europe
Dutch startup will change Li-Ion battery industry
Popular holiday toys in 2017
Huawei Mate 10 Pro specs surface
Samsung Premier Cinema LED screen
Panasonic Lumix GH5 review with firmware v2.0
Sony PlayStation VR headset released
Huawei EnVizion 360 VR Camera
New BlackBerry phone coming up
Honor 6C Pro surfaces
Huawei Pay mobile payment service for United States
Full-grain leather iPhone X cases from Dutch vendor
GoPro Fusion 360 degree camera to launch at CES 2018
Apple iPhone X retail box surfaces
Hatchimals Surprise egg secret unveiled
   
  5G Accessories Android Galaxy iPhone Rumors Premium smartphones Camera Camera test Nikon SLR Underwater photography   CES CeBIT IFA Photokina PMA