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Mark Peters : August 26th 2012 - 10:00 CET

Canon PowerShot cameras


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CanonTwo new Canon PowerShot digital cameras announced : Canon has introduced two new additions to the Canon PowerShot digital camera line-up designed for the on-the-go photographer looking for large zoom in easy-to-use compact cameras. For all those times when the action is just out of reach, Canon offers two new super-zoom solutions, the new Canon PowerShot SX500 IS and Canon PowerShot SX160 IS digital cameras featuring an impressive 30x and 16x optical zoom, respectively. Both Canon PowerShot cameras are equipped with Canon’s latest advancements in auto focus (AF) technology enhancing AF speeds over previous PowerShot SX camera series to capture the excitement in brilliant clarity and quality.

Canon PowerShot cameras

Canon PowerShot cameras
Borrowing from Canon’s optics expertise, these new PowerShot cameras include long-reaching zoom and Canon’s Intelligent Image Stabilization technology which analyzes the composition being shot and compensates for camera movement for steady images and video even while panning or walking. In addition to the optical features, both of these new Canon PowerShot cameras are also equipped with Canon’s Smart Auto mode - which will automatically apply optimum photography settings for 32 different scenarios. In this mode, the Canon PowerShot camera automatically identifies the ideal setting, making high-quality photographs easy for anyone to capture.

Canon PowerShot SX500 IS

Canon cameras with large optical zoom
“In digital photography, there is no substitution for great optical zoom and while our customers may not always be close to the action, these two Canon cameras are designed to help bring their photos and videos in close, with great image resolution and quality as if they were standing right there,” said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies & Communications Group, Canon USA.

PowerShot cameras

Canon PowerShot prices
Both Canon PowerShot cameras are expected to be available in September 2012. The Canon PowerShot SX500 IS carries a suggested retail price of $330 USD and the Canon PowerShot SX160 IS carries a price tag of $230 USD. Prices may vary from country to country. Availability of colors and optional Canon PowerShot accessories may differ depending on the country. Please check the Canon Imaging website in your region for more information regarding these new cameras.

Canon PowerShot SX160 IS
New Canon PowerShot cameras




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