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LG Optimus Smartphones
Mark Peters : July 7th 2010 - 12:30 CET
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 LG Optimus Smartphone series : LG Mobile introduces a new line-up of innovative Smartphones featuring the latest in mobile technology that will spearhead the company’s newest campaign to highlight LG’s ability to tame consumers’ information dominated lives. LG Optimus, meaning ‘best’ in Latin, will be comprised of devices running on a range of popular operating systems and Android Tablet PC. By utilizing various operating systems and incorporating smart technologies, LG prioritizes consumer choice as a key strategy for expanding its footprint in the mobile industry. The line-up’s smartphones and tablet devices, range from entry to premium level with various form factors to meet the diverse needs of all customers.
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LG Smartphones
As part of its aggressive strategy to grow its share of the global smartphone market, LG Mobile will be introducing approximately 10 new Optimus Smartphones worldwide in the second half of this year under the LG Optimus label. “The LG Optimus is just the first of many Smartphones that we’ll be offering to challenge the notion that one mobile device can meet the needs of many,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “At LG, we believe in providing the public with many different choices because unlike the users of some of our competitors’ phones, our customers are not all alike.”
LG Optimus Smartphones
The new LG Optimus Smartphones are the result of extensive consumer research and development that delved into the way average people gather information in today’s digital age. Ease of finding information is the top motivator in considering a Smartphone purchase, according to a consumer survey conducted by LG Mobile. The research also looked into what consumers liked and disliked about some of today’s most popular communications devices. Not surprisingly, user friendliness and fast response time were high on consumers’ lists. The two android powered LG Smartphones in the pipeline - LG Optimus One with Google and LG Optimus Chic - incorporate the speedy Android Platform 2.2 (Froyo).
LG Optimus Smartphone
LG Optimus One Smartphone with Google offers the latest in Google mobile features and connects seamlessly to the world according to Google. Its ability to connect effortlessly to Google’s Android Market delivers an unfiltered and genuine Smartphone user experience. Also, a convenient user interface and diverse multimedia options ensure a mobile environment that makes this new LG Smartphone one of the easiest to use on the market.
LG Optimus Chic
The LG Optimus Chic Smarthone caters to fashion aficionados with its tasteful design incorporating soft and smooth lines. The handset’s sleek curves set a new standard for smartphone design, challenging the perception that advanced Android devices need to appeal to a hardcore tech crowd to gain widespread acceptance. Beyond new smartphones, LG will be introducing its first Android tablet later this year. Running on the Android Platform, LG’s tablet will deliver vastly superior performance than other similar devices currently on the market while still managing to be thinner and lighter than competing tablet devices.
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