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Mark Peters : May 27th 2010 - 10:00 CET

Versace Unique


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LGVersace Unique Luxury Smartphone : Versace, in collaboration with ModeLabs Group, announces the launch of Versace Unique, the first luxury touchscreen and full-featured multimedia Smartphone that will be sold through the most important exclusive watch and fine jewellery networks and Versace flagship boutiques worldwide from early June 2010. The Versace Unique Smartphone unites all essential functions for professional and personal use, crafted from the finest materials, hand-assembled in France and built to the uncompromising standards of all the Versace products.
Versace Unique Smartphone

Versace Unique Smartphone
The face of the Versace Unique cell phone is constructed from pure high-tech ceramic or handmade lacquers delicately framed with an 18K yellow gold finish or 316L grade stainless steel inlay. The back of the Versace Smartphone is wrapped in the finest handcrafted leather, embossed with the Medusa head. The Versace Unique sapphire crystal screen is the largest single piece of this high-tech material ever produced for consumers. Impossible to scratch, smooth and receptive, it provides an ideal conductivity and precision control of the touchphone interface.

Versace Unique

Versace Unique features
Beneath the precious exterior of the Versace Unique handset lies a world of advanced technology created by LG Mobile that guarantees a seamless interface between life and technology, design and usefulness. The Versace Unique mobile phone handles all the duties of a phone, 3G network, client e-mail, media player, full-powered 5-megapixel digital camera with flash function. It features unprecedented Dolby Mobile surround sound technology for high quality in ringtones, MP3 music files and video with 30 hours of playtime.

Versace Unique phone

Luxury Versace phone
Gian Giacomo Ferraris, Chief Executive Officer of Versace Group said: “We are excited about Versace Unique Smartphone. Our team has worked well with our partners at Modelabs to manufacture a very innovative product which perfectly blends luxury materials, craftsmanship and the advanced technologies of LG. As we move forward in the development of our business, we are particularly happy to be able to strengthen the offer of luxury accessories that complement our core fashion products in line with Versace's dna.”

Versace Unique

Versace Unique
”The creation of a mobile phone for a luxury brand is first and foremost a matter of passion. At the origin of a new product, a mysterious alchemy takes form between the brand’s creative style and our own know-how allying tradition and innovation whilst at the same time respecting the highest criteria of design, selection of materials, technologies and great attention to appearance. Such is the passion that makes our mobile phones unique” comments Stéphane Bohbot, ModeLabs CEO.

Versace Unique review

Versace Unique review
As soon as we receive a Versace Unique test sample, we will publish a photo gallery with high resolution pictures, followed by an extensive Versace Unique review.

Versace




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