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Canon EF 100-400mm Super-Telephoto zoom lens


Mark Peters : 2014-11-11 10:50:00
Canon EF 100-400mm f/4.5-5.6L IS II USM zoom lens : Canon announced the highly anticipated Canon EF 100-400mm f/4.5-5.6L II USM lens, a second generation compact super-telephoto zoom lens featuring significant advancements in optical quality, image stabilization performance up-to-four steps, and rotating-zoom-ring design. This new L-series super- telephoto zoom lens features Canon L-series weather resistance and rugged magnesium housing to meet the needs of wildlife and sports photographers or photojournalists working out in the elements. For photographers who want to work as closely as possible to their subjects, the minimum focusing distance of the lens has been reduced to just 3.2 ft. (0.98m), resulting in maximum magnification of 0.31x.


Olympus M.Zuiko Digital ED 40-150mm


Ilse Jurriën : 2014-11-05 12:35:00
Olympus M.Zuiko Digital ED 40-150mm 1:2.8 Pro : Photographers with professional ambitions will be pleased with the new extremely fast M.Zuiko Digital ED 40-150mm 1:2.8 Pro lens and the new M.Zuiko Digital 1.4x Teleconverter. The M.Zuiko Digital ED 40-150mm 1:2.8 PRO (80-300mm) zoom lens is dust, splash and freezeproof - and standout in the pro class. ‘Too long, too big and too heavy’ is the professional verdict on the DSLR competition, so Olympus made this lens more compact and lighter than a typical full-frame lens with comparable characteristics and scope of performance. They also made it a record-holder - by incorporating the first-ever focusing system to power two high-grade lens elements using dual linear motors. Which means it’s extremely quick to focus.


Olympus M.Zuiko Digital ED 12mm


Ilse Jurriën : 2014-11-05 12:30:00
Olympus M.Zuiko Digital ED 12mm 1:2.0 lens : Alongside professional image quality, owners of Olympus OM-D and PEN system cameras cite iconic design as a priority when choosing their photographic equipment, and that includes lenses.Olympus now offers one of its most popular and versatile Micro Four Thirds lenses in black: the wide-angle M.Zuiko Digital ED 12mm 1:2.0. For fans of classic all-black, its sleek, finely textured casing is a joy to hold - and behold. This lens is packed with optical innovations that deliver precision and performance in a broad range of shooting situations, including low light. The compact design of the M.Zuiko 12mm makes it easy to travel light, and a proven track record of outstanding images in a variety of situations is testament to its optical versatility.


Canon 4K cine servo lens


Ilse Jurriën : 2014-11-05 11:50:00
Canon CN20x50 cine servo lens : Canon bolsters its cine servo lens line-up with the new CN20x50 - a high performance, ultra-telephoto zoom lens for sport and nature TV production. Leveraging Canon’s long-standing and unparalleled expertise in lens design, the CN20x50 delivers superb image quality and exceptional creative control, and is the first lens of its type to combine a built-in 1.5x extender, class-leading 20x magnification and a removable servo drive, with a native 50-1000mm focal range that expands to a huge 75-1500mm. Featuring a completely removable updated servo drive unit that enables an agile shooting style that’s difficult to achieve with typical cine lenses, the new cine-servo lens helps to meet growing demands for Ultra High Definition (UHD) resolution sport and nature television production.


Fujinon XF 50-140mm zoom lens


Ilse Jurriën : 2014-11-05 11:25:00
Fujifilm Fujinon XF50-140mm F2.8 R LM OIS WR : Fujifilm Corporation is proud to announce that a new Fujinon XF 50-140mm F2.8 R LM OIS WR will be added to the X Series interchangeable lens line-up in late November 2014. The Fujinon XF 50-140mm F2.8 has a focal length equivalent to 76-213mm, and a constant F2.8 aperture throughout the range. With a lens construction of 23 glass elements in 16 groups, which features five ED lens elements, and one Super ED lens element with low dispersion characteristics comparable to a fluorite lens, chromatic aberrations have been substantially reduced. Furthermore, the use of a new Nano-GI (Gradient Index) coating technology ensures this high-performance optic delivers results befitting its flagship XF telephoto zoom lens status.


Fujinon XF 56mm F1.2 lens


Ilse Jurriën : 2014-11-05 11:20:00
Fujifilm Fujinon XF 56mm F1.2 R APD autofocus lens : Fujifilm Corporation is proud to announce that a new Fujinon XF 56mm F1.2 R APD will be added to the X-Series interchangeable lens lineup from December 2014. The Fujifilm Fujinon XF 56mm F1.2 R APD is an autofocus lens for digital cameras with APS-C size sensors and provides a focal length equivalent to 85mm. The lens has a maximum aperture of F1.2 making it the world’s brightest autofocus lens for digital cameras with an APS-C sensor. In addition, the new apodising filter makes it the perfect choice for portraiture, with every strand of hair visible and a unique bokeh effect.


HD Pentax-DA 16-85mm


Ilse Jurriën : 2014-11-05 10:10:00
HD Pentax-DA 16-85mm F3.5-5.6 ED DC WR zoom lens : Ricoh Imaging is pleased to announce the launch of the HD Pentax-DA 16-85mmF3.5-5.6ED DC WR. Designed for use with Pentax K-mount digital SLR cameras, this interchangeable zoom lens provides a high zoom ratio of approximately 5.3x to cover focal lengths from 16mm ultra-wide-angle to 85mm telephoto (for focal lengths equivalent to 24.5mm to 130mm in the 35mm format). Developed in response to requests from advanced photographers, this interchangeable zoom lens not only provides a high 5.3x zoom ratio, but it also features: the Pentax-exclusive HD coating to deliver sharp, clear images even in difficult lighting conditions.


Sony 28-135mm ideal for 4K videos


Ilse Jurriën : 2014-11-05 09:45:00
Sony FE PZ 28-135mm F4 G OSS lens : Now Sony offers photographers and movie-makers a potent new creative tool: the first ever full-frame powered zoom lens for the Aplha E-mount camera system. Designed and engineered to uncompromising standards, the Sony FE PZ 28-135mm F4 G OSS (SELP28135G) offers video-graphers and film-makers immense expressive power. It’s an ideal partner for cameras such as the 35mm full-frame A7S, capturing immense amounts of flawless detail whether you’re shooting 4K video, Full HD or stills. The Sony SELP28135G is compatible with all Sony E-mount cameras and camcorders. Its focal length extends over an even wider 42-202.5mm (35mm equivalent) range when attached to bodies with an APS-C sensor like Sony’s A6000 / A5100 cameras.


Sony Vario-Tessar T* 16-35mm


Ilse Jurriën : 2014-11-05 09:40:00
Sony Vario-Tessar T* FE 16-35mm F4 ZA OSS : Sony’s latest full-frame ZEISS wide-angle zoom packs serious imaging power into a light, compact addition to the E-mount lens range for α camera users. The eagerly-awaited Vario-Tessar T* FE 16-35mm F4 ZA OSS (SEL1635Z) now offers photo enthusiasts a choice of three wide-aperture premium zoom lenses. Complementing the existing SEL2470Z zoom and SEL70200G telephoto zoom, the wide-angle SEL1635Z is a compelling choice for landscapes, interiors and architecture - plus everyday shooting. Legendary ZEISS quality exploits the immense creative potential of the acclaimed A7 Series of 35mm full-frame cameras. It’s also an ideal partner for the complete Sony range of E-mount cameras and camcorders.


Canon D-SLR camera lenses


Mark Peters : 2014-09-20 10:30:00
Canon EF Lenses : Canon U.S.A. Celebrates 75 Years Of Optics Heritage with the addition of three new lenses showcased at the 2014 Photokina show in Germany. Following on the heels of its milestone of 100 million EF lenses produced worldwide, Canon is excited to announce three new EF lenses adding to it's rich history of developing and delivering outstanding optics to all types of photographers, cinematographers, online content creators and image makers from budding amateurs to the most seasoned professionals. The three new lenses include two EF series lenses - the Canon EF 400mm f/4 DO IS II USM super telephoto lens and the Canon EF 24-105mm f/3.5-5.6 IS STM standard zoom lens, as well as one EF-S series lens - the Canon EF-S 24mm f/2.8 STM wide-angle pancake lens.


Canon EF 400mm telephoto lens


Mark Peters : 2014-09-20 10:27:00
Canon EF 400mm f/4 DO IS II USM super telephoto lens : Super telephoto lenses are essential whether on a safari or the sidelines to bring the image in tight on a subject, but they often are not the lightest lenses to carry around. Canon's new compact and lightweight EF 400mm f/4 DO IS II USM super telephoto lens will help lighten the load of professional and advanced amateur photographers. At only 4.6 lbs., it is roughly half the weight of the EF 400mm f/2.8L IS II USM lens. The new Canon EF 400mm f/4 DO IS II USM lens features newly developed gapless dual-layered diffractive optical (DO) elements that help improve optical performance while maintaining virtually the same size and weight as its predecessor. The Canon EF 400mm will be available in November for an estimated retail price of $6,900.


Canon EF 24-105mm zoom lens


Mark Peters : 2014-09-20 10:26:00
Canon EF 24-105mm f/3.5-5.6 IS STM lens : The new EF 24-105mm f/3.5-5.6 IS STM lens is the first EF-series zoom lens for full-frame sensor cameras to include a lead screw-type stepping motor (STM) that provides virtually silent AF while shooting video. The Canon 24-105mm is one of the most versatile focal range options in the EF line-up as it can be used as a wide-angle lens while out on the town as well as a portrait-length zoom when trying to get closer to your subjects. The Optical Image Stabilizer provides up to four shutter speed steps of correction, while two aspheric lenses plus a UD lens combine to provide high-quality results for both still images and video. The Canon EF 24-105mm f/3.5-5.6 IS STM lens will be available in December for an estimated retail price of $600.


Canon EF-S 24mm wide-angle lens


Mark Peters : 2014-09-20 10:24:00
Canon EF-S 24mm f/2.8 STM lens : The affordable EF-S 24mm f/2.8 STM lens is the slimmest and lightest Canon EF-S lens ever produced. This compact, lightweight wide-angle 'pancake' style lens features STM technology and was developed for photographers and videographers who are aiming to capture bright, clear images with beautiful softly blurred backgrounds at a fixed focal length. The Canon EF-S 24mm f/2.8 STM lens features an aspheric lens element and the optimized lens arrangement and coating helps to minimize ghosting and flare while delivering excellent image quality. The seven bladed aperture delivers beautiful, soft backgrounds, while the Electro-Magnetic Drive aperture mechanism uses a micro-stepping driver control for quieter operation, especially useful when shooting video.


Fujifilm X-mount lenses


Mark Peters : 2014-07-27 14:45:00
Fujifilm roadmap for X-mount lenses : Fujifilm is pleased to release an updated road map for X-mount interchangeable lenses. A large-diameter medium telephoto lens (the Fujifilm XF90mm F2 R) features for the first time on the development road map for end 2015. The next available X-mount lens will be the Fujifilm XF50-140mm F2.8 R LM OIS WR. Following on from the XF18-135mm lens, this will be Fujifilm’s second weather resistant lens designed to fit the Fujifilm X-T1 camera. Other updates to the Fujifilm X-mount road map include the previously announced "Ultra-wide angle lens" being confirmed as the Fujifilm XF16mm F1.4 R with a launch date of mid 2015. And the planned launch of the Fujifilm XF16-55mm F2.8 R WR lens moving to Spring 2015 and the Super Tele-Photo Zoom lens to Winter 2015.


Nikon AF-S Nikkor 400mm f/2.8E lens


Ilse Jurriën : 2014-06-27 10:00:00
Nikon AF-S Nikkor 400mm f/2.8E FL ED VR lens : Nikon announces a fast new super-telephoto prime lens, the lightweight AF-S Nikkor 400mm f/2.8E FL ED VR. Crafted to deliver precision at any speed, this FX-format super-telephoto is ideal for professional sports and news photographers who demand peak performance. Boasting a fast f/2.8 maximum aperture, a completely new optical design, and Nikon’s new Sport Vibration Reduction (VR) mode, the Nikkor 400mm f/2.8 delivers exceptional image quality, and it can track fast action with incredible clarity. Lighter than its predecessor, the new optical formula includes two fluorite lens elements that enhance performance and help reduce weight for balanced handling.


Canon EF-M 55-200mm lens


Ilse Jurriën : 2014-06-17 10:50:00
Canon EF-M 55-200mm f/4.5-6.3 IS STM lens : Canon announces a new addition to its EF-M lens range with the introduction of its first dedicated telephoto zoom lens - the EF-M 55-200mm f/4.5-6.3 IS STM. Designed for Canon’s Compact System Camera, the EOS M, the new EF-M 55-200mm f/4.5-6.3 IS STM features Canon's signature optical performance, advanced Stepping Motor Technology (STM), a 3.5-stop optical Image Stabilizer, and provides a versatile 55-200mm focal range to help users get closer to the subjects they love. The EF-M 55-200mm f/4.5-6.3 IS STM is available from July with a SRP £329.99/€389.99.


Fujifilm Fujinon XF 18-135mm


Ilse Jurriën : 2014-06-17 10:45:00
Fujifilm Fujinon XF 18-135mm F3.5-5.6 R LM OIS WR lens : Fujifilm Corporation (President: Shigehiro Nakajima) is proud to announce the release of its XF 18-135mm high magnification, weather resistant, zoom lens. The XF 18-135mm F3.5-5.6 R LM OIS WR will be available from July 2014. This latest addition to the company’s line up of profession-grade lenses for X-series interchangeable-lens cameras covers a wide shooting range of 27mm wide-angle to 206mm telephoto equivalent. It has the world’s most advanced 5.0-stop image stabilisation technology and features a dust-proof and waterproof structure with weather resistant sealing applied to more than 20 different areas of the lens.


Samsung NX-M lenses


Mark Peters : 2014-03-21 11:00:00
Samsung NX mini lenses : Samsung Electronics has introduced three NX mini lenses (NX-M) which are manufactured and optimized for use with the Samsung NX mini body, providing a variety of options to meet individual shooting preferences. The Samsung NX mini shoots up to ISO 25600, making it very sensitive to light. That means you can take great looking, natural shots in tricky lighting indoors or even outside at night, with minimal noise or blur. With a 1-inch 20.5 megapixel BSI CMOS image sensor, the NX mini delivers amazingly high resolution, letting you capture more of your world so you can relive precise details of every moment with vivid colours. With just a quick flip of the 3-inch display, your camera is ready to take the perfect selfie.


1 Nikkor VR 70-300mm f/4.5-5.6 telephoto lens


Mark Peters : 2014-03-14 10:00:00
1 Nikkor 70-300mm telephoto lens : Nikon introduces a new telephoto lens for the Nikon 1 camera system. The powerful new 1 Nikkor VR 70-300mm f/4.5–5.6 lens takes portable, handheld telephoto shooting to a whole new level. Boasting a remarkably compact build, this precision long lens allows Nikon 1 photographers to capture super-telephoto images at high-speed and without using a tripod: paired with a Nikon 1 V cameras like the new Nikon 1 V3, you have the ideal combination with which to capture distant action. With a focal range that’s equivalent to an impressive 189-810mm in 35mm format, this lens can easily cover fast action sports from afar, zoom in on wildlife, or bring out the details in distant vistas.


1 Nikkor VR 10-30mm f/3.5-5.6 PD-Zoom lens


Mark Peters : 2014-03-14 09:55:00
1 Nikkor 10-30mm zoom lens : Nikon introduces a new smooth zoom lens for the Nikon 1 camera system. The incredibly thin 1 Nikkor VR 10-30mm f/3.5–5.6 PD-Zoom joins the 1 Nikkor line-up in place of the 1 Nikkor VR 10-30mm f/3.5-5.6 lens. Super-small and remarkably lightweight, this new lens offers superb portability and instant shooting, delivering higher image quality and smoother zooming for stunning photos and movies. The broad 10-30mm zoom range (35mm equivalent: 27-81 mm) offers the versatility to frame wide camera angles, or zoom out to capture distant subjects with ease. The electric power-drive zoom and power zoom ring enable swift, smooth zooming and intuitive operation, which is especially handy when filming.






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