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New Olympus PEN lens


Mark Peters : 2011-12-22 09:15:00
Olympus M.ZUIKO DIGITAL ED 12-50mm F3.5-6.3 EZ lens : Olympus adds a new Micro Four Thirds lens to its powerful Olympus PEN lens line-up. The Olympus M.ZUIKO DIGITAL ED 12-50mm F3.5-6.3 EZ (35mm equivalent 24-100mm) delivers smooth, quiet zooming that gives you versatility, portability and maximizes the performance of your Olympus PEN system camera. The new Olympus PEN lens has a zoom ratio of approximately 4.2x, allowing digital photographers to capture anything from detailed, wide-angle group photos to medium telephoto-range pictures so you can get up close and personal for intimate portraits of children and pets - even indoors.


Canon Cinema lenses


Ilse Jurriën : 2011-11-05 19:45:00
Canon EF Cinema lenses : Canon introduce a new series of video cinematography lenses. The new Canon 4K EF Cinema lenses form the core of Canon's new Cinema EOS System. The launch of the Cinema EOS System marks Canon's full-fledged entry into the digital high-resolution production industry. The Canon EF Cinema lens line-up includes four top-end zoom lenses covering a zoom range from 14.5mm to 300mm (two models each for EF and PL lens mounts) and three single-focal-length lenses for the Canon EF mounts. All Canon Cinema lenses are capable of delivering exceptional 4K optical performance and offer compatibility with the Super 35mm-equivalent image format. The single-focal-length Cinema lenses can be used with Canon cameras equipped with 35mm full-frame sensors.


Sigma 18-200mm lens


Ilse Jurriën : 2011-10-13 11:25:00
Sigma 18-200mm F3.5-6.3 II DC OS HSM lens : Sigma announce the release of the Sigma 18-200mm F3.5-6.3 II DC OS HSM lens. This 11.1x high zoom ratio lens is designed exclusively for digital SLR cameras, incorporates Sigma’s original OS (Optical Stabilizer) function and offers a broad shooting range from wide angle to telephoto. The Sigma 18-200mm F3.5-6.3 II DC OS HSM lens is the successor to the Sigma 18-200mm F3.5-6.3 DC OS HSM which was launched in June 2007. The new 18-200mm lens is ideal for travel photography with a compact construction and length of just 87.7mm. This Sigma lens features FLD (“F” Low Dispersion) glass elements, which have the performance equal to fluorite glass, and SLD (Special Low Dispersion) glass elements providing excellent correction of color aberration.


Nikon 1 lenses


Mark Peters : 2011-09-24 19:00:00
Nikon 1-mount lenses : When crafting Nikon 1, Nikon’s engineers didn’t just focus on the new. In fact, when it came to the new Nikon 1-mount, they drew on more than 50 years of expertise: the last time Nikon created a totally new lens mount was the Nikon F-mount in 1959. The Nikon 1-mount is what allows you to use the Nikon 1 system’s range of interchangeable 1 NIKKOR lenses. Engineered to ensure each lens communicates perfectly with the Nikon 1 camera, it’s a key factor in the ability of Nikon 1 cameras to deliver still image and movie recording without compromise. The new Nikon 1 lenses deliver outstanding precision, resolution and contrast and have been created in perfect proportion to the camera’s small body.


Panasonic Lumix G X 14-42mm lens


Ilse Jurriën : 2011-08-29 17:20:00
Panasonic Lumix G X Vario PZ 14-42mm lens : Panasonic introduces a new high performance interchangeable lens for their Lumix G System cameras; the Panasonic Lumix G X H-PS14042. The new ultra compact electronic power zoom lens is the first from the premium lens brand ´X´ for the Panasonic Lumix G system cameras. The new Panasonic Lumix premium ‘X’ brand is at the forefront of the next generation of camera lenses; utilising the best in advanced optical performance. The new Panasonic Lumix G X 14-42mm lens features Panasonic’s unique nano surface coating technology, optical image stabilisation (POWER O.I.S.) and aspherical and ED glass elements to achieve superb image quality while maintaining compact and light design.


Panasonic Lumix G X 45-175mm lens


Ilse Jurriën : 2011-08-29 17:15:00
Panasonic Lumix G X Vario PZ 45-175mm lens : Panasonic introduces a new high performance interchangeable lens for their Lumix G System cameras; the Panasonic Lumix G X H-PS45175. The new ultra compact electronic power zoom lens is the first from the premium lens brand ´X´ for the Panasonic Lumix G system cameras. The new Panasonic Lumix premium ‘X’ brand is at the forefront of the next generation of camera lenses; utilising the best in advanced optical performance. The new Panasonic Lumix G X 45-175mm lens features Panasonic’s unique nano surface coating technology, optical image stabilisation (POWER O.I.S.) and aspherical and ED glass elements to achieve superb image quality while maintaining compact and light design.


Ricoh GXR MOUNT A12


Mark Peters : 2011-08-15 10:55:00
Ricoh GXR MOUNT A12 : Ricoh announced the release of the Ricoh GXR MOUNT A12, a lens mount unit exclusively for the Ricoh GXR interchangeable unit camera system. The GXR is a camera system in which lenses can be changed by mounting camera units that integrate lens, image sensor, and image processing engine into a single unit. In addition, utilizing its ability to accommodate interchangeable units other than camera units, the system can be expanded to include a variety of devices. The Ricoh GXR MOUNT A12 is a lens mount unit made for the GXR. Featuring an APS-C size CMOS sensor and a newly developed focal plane shutter, this unit makes it possible to mount lenses such as Leica M lenses, and it provides various correction functions.


Nikon 40mm macro lens


Ilse Jurriën : 2011-07-23 20:00:00
Nikon AF-S DX 40mm macro lens : Nikon announces a new 40mm DX-format macro lens for close-up photography. Designed to capture fine details, the macro lens boasts a 1:1 reproduction ratio for superb, life-like images. A fantastic way to shoot features that can’t be seen with the naked eye, this Nikon 40mm macro lens will more than satisfy enthusiasts keen to explore the power of close-up images. Measuring approx. 68.5×64.5 mm and weighing approx. 235 g, this lens features a metal mount with rubber sealing and is supplied with a lens hood HB-61 and soft lens case CL-0915.


Pentax Q-mount


Mark Peters : 2011-07-03 21:10:00
New Pentax Q-mount system camera lenses announced : Hoya Corporation Pentax Imaging System Division has introduced five new interchangeable lenses designed for the recently announced Pentax Q system camera. The system camera features the new Q-mount, Pentax new lenses come in two distinctive series. Two new Pentax Q-mount lenses of the High-performance series that offer excellent photo quality and image rendition, while the other three Pentax Q-mount lenses guarantee effortless creative digital photography. The new Q-mount Pentax lenses have been developed for exclusive use with the Pentax Q digital interchangeable lens system camera - at the moment of introduction the world’s smallest, lightest camera in its class.


Olympus PEN lenses


Mark Peters : 2011-06-30 13:00:00
New Olympus PEN lenses : Besides the three new Olympus Pen cameras announced today, Olympus also introduced two new compact M.Zuiko lenses designed specifically for the new Micro Four Thirds PEN cameras. The new Olympus PEN lenses include; M.ZUIKO Digital ED 12mm 1:2.0 (24mm) wide-angle lens and the Olympus M.ZUIKO Digital 45mm 1:1.8 (90mm) portrait lens. Both Olympus PEN lenses benefit from the advanced Image Stabilisation built into the Olympus PEN camera bodies. With their fast apertures, the latest Olympus PEN lenses are ideal for shooting in low light situations and generating impressive background blur.


Sigma 105mm macro lens


Mark Peters : 2011-06-28 17:10:00
Sigma 105mm F2.8 EX DG OS HSM Macro lens : Sigma is pleased to announce that its newly upgraded Sigma 105mm F2.8 EX DG OS HSM macro lens is now available for a retail price of $1.400 USD. The updated Sigma 105mm macro lens features Sigma’s own proprietary Optical Stabilizer technology, which allows for high-performance close-up photography. The telephoto reach makes it a perfect macro lens for capturing images of insects and small creatures. Additionally, the wide maximum aperture combined with a short telephoto focal length make it very favourable for facial portraiture at lower magnification. A special low dispersion lens and one high refractive index lens provide excellent corrections for all types of aberration and distortion.


Pentax Q-mount lenses


Mark Peters : 2011-06-23 20:30:00
New Pentax Q-mount lenses for Pentax Q system camera : The Pentax Q digital camera features the newly developed Q-mount, with a mount diameter shortened to approximately two-thirds of that of the conventional Pentax K-mount. This was made possible by reducing the flange back (the distance from the lens mount surface to the image sensor surface) to nearly one-fifth of that of the Pentax K-mount, as well as by optimizing the size of image circle of its lenses to be proportioned to the size of the compact image sensor. The new Pentax Q-mount system also eliminates an optical finder, mirror box, focusing plate and Auto Focus sensor, making the Pentax Q body the smallest & lightest in its class.


Pentax Q lens


Mark Peters : 2011-06-23 14:20:00
Pentax Q-mount lens Pentax offers new designed Q-lens mount for the Pentax Q mirror less digital camera released by the company today. The Pentax Q is world’s smallest and lightest digital interchangeable lens system camera on the market. This new Q-mount lens series offers PENTAX Q users a comprehensive lens selection. The Pentax Q-mount standard zoom lens is amazing compact and lightweight with an optimized image circle to match the size of the Pentax Q CMOS image sensor. With a focal length equivalent to a 27.5 to 83.0mm zoom lens in the 35mm format, this Pentax Q lens is ideal for wide angle to medium telephoto range. The Pentax Q lens carries a street price of $299.95 USD.


Leica Super Elmar M 21mm lens


Ilse Jurriën : 2011-06-22 15:30:00
Leica Super Elmar M 21mm lens : Leica adds a new wide-angle lens to its portfolio of short focal length lenses for the Leica M cameras, including the new Leica M9-P. The Leica Super-Elmar-M 21mm f/3.4 ASPH lens sets new standards in imaging performance and is characterised by its particularly compact size and suitability for a wide range of photographic situations. Whether used for photojournalism, architecture or landscape photography, the Leica M 21mm lens provides photographers with an extremely small, light and versatile wide-angle lens, particularly suitable for travelling.


Canon EF-S 55-250mm lens


Ilse Jurriën : 2011-06-13 20:15:00
Canon EF-S 55-250mm f/4-5.6 IS II telephoto lens : Canon launches its latest telephoto zoom lens. The new Canon EF-S 55-250mm f/4-5.6 IS II is a compact and affordable lens, offering powerful telephoto performance combined with high image quality, making it ideal for photographers wanting to get closer to the action. The versatile new Canon 55-250mm lens enables photographers to shoot a variety of subjects due to its variable focal range. The Canon 55-250mm lens is ideal for shooting anything from portraits to longer-distance subjects, such as wildlife, sports, or even features within a landscape - ensuring the moment is always captured in impressive detail.


Leica DG Summilux 25mm lens


Ilse Jurriën : 2011-06-13 12:58:00
Leica DG Summilux 25mm / F1.4 ASPH. lens : The Leica DG Summilux 25mm / F1.4 ASPH. is a new interchangeable Micro Four Thirds lens announced by Panasonic. The Leica DG Summilux 25mm lens is compatible with the Panasonic Lumix compact system cameras, including the new Panasonic Lumix GF3. The Leica DG Summilux 25mm lens features outstanding brightness of F1.4, and despite the high-performance, the new Leica 25mm lens remains incredibly compact and lightweight. The Leica lens' brightness allows for a beautiful soft focus when shooting both photos and videos - without having to rely on a flash. The Leica DG Summilux 25mm / F1.4 ASPH. lens will be available in August.


Sony Alpha 30mm Macro Lens


Mark Peters : 2011-06-08 21:00:00
Sony 30mm Macro Lens : The versatility of the Sony Alpha E-mount compact camera system grows with new style-matched Alpha accessories from Sony to expand shooting possibilities even further. Joining the range of Sony Alpha E-mount interchangeable lenses, the Sony SEL30M35 is currently the world’s lightest life-size macro lens (approx 4.9 ounces) for interchangeable lens cameras. This high-quality Sony Alpha 30mm F3.5 macro lens features a 1:1 magnification ratio and minimum working distance of just 0.95 inches (2.4 cm), making it ideal for capturing detail-packed close-ups of small subjects like flowers and insects.


Sigma 120-300mm


Mark Peters : 2011-06-02 13:10:00
Sigma 120-300mm lens now Shipping : Sigma has announced that its updated 120-300mm F2.8 EX DG OS APO HSM lens is now available for purchase in the United States for the MSRP of $4,700. The upgraded version of the Sigma 120-300mm F2.8 EX DG OS APO HSM will replace its predecessor as the essential Sigma lens for sports and wildlife photographers. The fast, fixed-aperture telephoto zoom 120-300mm lens will now feature some of the company’s new “F” Low Dispersion (FLD) glass elements and a splash-proof design which protects from “water spattering” as buttons and connections benefit from O-ring sealing connections to prevent dust and water getting inside the camera body.


Canon EF 600mm lens


Mark Peters : 2011-05-31 14:50:30
Canon EF 600mm f/4L IS II USM lens : Canon USA updates on 2011 Canon EF Lens availability. The Canon EF 600mm f/4L IS II USM is the successor to the current Canon EF 600mm IS lens first introduced in 1999. This new Canon EF 600mm lens has been engineered for outstanding optical performance and durability and includes two new fluorite lens elements for improved quality and reduced chromatic aberration. Helping digital photographers in the field, Canon has reduced the overall weight of the lens by a substantial 27 percent from 189.1 oz to 138.3 oz.


Canon EF 500mm lens


Mark Peters : 2011-05-31 14:50:00
Canon EF 500mm f/4L IS II USM lens : Canon updates on highly anticipated 2011 Canon EF Lens availability. The Canon EF 500mm f/4L IS II USM offers professional digital photographers a lighter weight option for those situations that require a long focal length with improved image quality and enhanced durability over its predecessor. Great for a wide range of applications, the Canon EF 500mm f/4L IS II USM lens is ideal for professional photojournalism, sports photography and nature and wildlife photography. The Canon EF 500mm lens is scheduled to be available in December 2011.






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