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Panasonic Lumix G Vario 14-42mm


Ilse Jurriën : 2010-03-07 10:00:00
Panasonic Lumix G Vario 14-42mm / F3.5-5.6 ASPH. / MEGA O.I.S. : Panasonic is pleased to announce a new standard zoom interchangeable lens for Lumix G Micro System that complies with Micro Four Thirds System standard. Featuring the high mobility thanks to the ultra-compact size and light weight, the new Panasonic Lumix G Vario 14-42mm / F3.5-5.6 ASPH. / MEGA O.I.S. lens offers a versatile zoom range of 14-42mm (35mm camera equivalent: 28-84mm) suitable for a wide range of scenes from dynamic landscape to portrait. The lens system features excellent contrast at entire zoom range and the inclusion of an aspherical lens improves optical performance by minimizing distortion, even at the 28mm wide end. Adopting an inner focus system driven by a stepping motor, the superior optical design realizes outstanding smoothness to support the high speed AF system of Lumix G cameras.


Samsung NX lenses


Ilse Jurriën : 2010-02-24 12:00:00
New Samsung NX lenses : Samsung Electronics announces several new additions to its groundbreaking Samsung NX system lens technology, to be released throughout 2010. The original line up of a standard zoom (18-55mm OIS / F3.5-5.6), tele zoom (50-200mm OIS / F4.0-5.6) and pancake lens (30mm / F2.0) launched with the Samsung NX10 during the 2010 International Consumer Electronics Show, will be complemented by the introduction of five additional Samsung lenses through 2010. This will provide consumers with a total of eight potential lenses designed specifically for the Samsung NX camera system.


Lensbaby Fisheye optic


Ilse Jurriën : 2010-02-22 14:10:00
Lensbaby Fisheye optic : Lensbaby showcases at PMA 2010 a new addition to the Lensbaby Optic Swap System - the Fisheye Optic. The new Lensbaby Fisheye optic is available for use with the Lensbaby Composer and Muse. The Lensbaby Fisheye Optic allows photographers to turn their Lensbaby Composer or Muse into a fisheye lens by swapping out the installed optic and dropping the new Fisheye Optic into the lens. This optic’s six element multi-coated optical design features an ultra-wide 12mm focal length capable of capturing a 160 degree fisheye angle of view from infinity all the way down to one-inch from the front of the lens. The Lensbaby Fisheye Optic features a system of interchangeable aperture disks, with possible aperture settings ranging from f/4 to f/22.


Lensbaby Soft Focus optic


Ilse Jurriën : 2010-02-22 14:05:00
Lensbaby Soft Focus optic : Lensbaby showcases at PMA 2010 a new addition to the Lensbaby Optic Swap System - the Soft Focus Optic. The new Lensbaby Soft Focus optic is available for use with the Lensbaby Composer and Muse. In addition, the Soft Focus Optic is compatible with the new Lensbaby Control Freak. The Lensbaby Soft Focus Optic works with Lensbaby’s Creative Effects SLR camera lenses, the Composer, Muse and Control Freak. Images created with the 50mm focal length Soft Focus Optic feature a soft and diffused appearance. The Soft Focus Optic’s multi-coated optical glass doublet creates a much flatter field of focus than previous Lensbaby optics, making this optic well-suited for a variety of soft focus applications.


Sigma 85mm lens


Ilse Jurriën : 2010-02-21 15:42:00
Sigma 85mm HSM lens : The Sigma Corporation is pleased to announce the new Sigma 85mm F1.4 EX DG HSM. This large aperture medium telephoto lens optimized for use with digital SLR cameras features a focal length of 85mm, ensuring a natural perspective. The large aperture of F1.4 is especially ideal for portrait and low light photography. When used on digital cameras with an APS-C size image sensor, the Sigma 85mm lens effectively becomes a 127.5mm F1.4 lens. One SLD (Special Low Dispersion) glass element and one glass mold element give excellent correction for all types of aberrations and ensure superior optical performance. The Sigma 85mm lens is equipped with a rear focus system that minimizes fluctuation of aberration caused by focusing.


Sigma 70-200mm lens


Ilse Jurriën : 2010-02-21 15:40:00
Sigma APO 70-200mm lens : The Sigma Corporation is pleased to announce the new Sigma APO 70-200 F2.8 EX DG OS HSM lens. This large aperture telephoto zoom lens incorporates Sigma’s original Optical Stabilizer function. The Sigma 70-200mm lens covers a medium telephoto range of focal lengths from 70mm to 200mm and has a large maximum aperture of F2.8 throughout the entire zoom range. The OS (Optical Stabilizer) function offers the use of shutter speeds approximately 4 stops slower than would otherwise be possible. For Sony and Pentax mount, the built-in OS function of this lens can be used even if the camera body is equipped with an image sensor shift anti-shake system.


Sigma 50-500mm lens


Ilse Jurriën : 2010-02-21 15:38:00
Sigma APO 50-500mm lens : The Sigma Corporation is pleased to announce the new Sigma APO 50-500mm F4.5-6.3 DG OS HSM lens. This is a 10x high zoom ratio ultra telephoto zoom lens incorporating Sigma’s original Optical Stabilizer function. The Sigma 50-500mm lens covers a wide range of focal lengths from 50mm to 500mm ultra telephoto. The OS (Optical Stabilizer) function offers the use of shutter speeds approximately 4 stops slower than would otherwise be possible. For Sony and Pentax mount, the built-in OS function of this lens can be used even if the camera body is equipped with an image sensor shift anti-shake system. As compensation for camera shake is visible in the view finder, the photographer can easily check for accurate focus and ensure there is no subject movement.


Sigma 17-50mm lens


Ilse Jurriën : 2010-02-21 15:35:00
Sigma 17-50mm HSM lens : Sigma announces the new Sigma 17-50mm F2.8 EX DC OS HSM lens, this large aperture standard zoom lens is designed for digital SLR cameras and incorporates Sigma’s efficient OS function. The Sigma 17-50mm is a compact lens with an overall length of just 91.8mm (3.6”). The new Sigma lens covers a focal length from 17mm wide angle and offers a large aperture of F2.8 throughout the entire zoom range, making it ideal for many types of photography such as portraiture and landscapes. The OS (Optical Stabilizer) function offers the use of shutter speeds approximately 4 stops slower than would otherwise be possible. For Sony and Pentax mount, the built-in OS function of this lens can be used even if the camera body is equipped with an image sensor shift anti-shake system.


Sigma 8-16mm lens


Ilse Jurriën : 2010-02-21 15:32:00
Sigma 8-16mm HSM lens : The Sigma Corporation is pleased to announce the new Sigma 8-16mm F4.5-5.6 DC HSM lens. This is the first ultra wide zoom lens with a minimum focal length of 8mm, designed specifically for APS-C size image sensors. The new Sigma 8-16mm lens has an equivalent angle of view of a 12-24mm lens when used on digital cameras with an APS-C size image sensor. The wide-angle of view from 121.2 degrees produces striking images with exaggerated perspective, enabling photographers to emphasize the subject. Four FLD (“F” Low Dispersion) glass elements, which have the performance equal to fluorite glass, compensate for color aberration. One hybrid aspherical lens and two glass mold elements give excellent correction for distortion and astigmatism.


Sigma FLD glass


Ilse Jurriën : 2010-02-21 15:30:00
Sigma optical glass FLD : The Sigma Corporation (COO: Kazuto Yamaki, Kawasaki-Shi, Kanagawa) is pleased to announce that FLD (“F” Low Dispersion) glass, which has a performance equal to fluorite glass, has been adopted and used in our new high performance lenses. FLD glass is the highest level low dispersion glass available with extremely high light transmission. This optical glass has a performance equal to fluorite glass which has a low refractive index and low dispersion compared to current optical glass. It also benefits from high anomalous dispersion. Using these characteristics gives excellent correction for residual chromatic aberration (secondary spectrum) which cannot be corrected by ordinary optical glass and ensures high definition and high contrast images.


Nikon 24mm lens


Ilse Jurriën : 2010-02-09 05:00:01
Nikon AF-S Nikkor 24mm lens : Nikon Europe announces a class leading ultra-fast aperture wide angle lens, the AF-S Nikkor 24mm F1.4G ED. Designed for professional reportage and landscape photography, the new lens features a ground-breaking optical design for Nikon’s range of class leading FX-format DSLR cameras. The Nikon 24mm lens features a unique optical design which provides improved image quality, with minimal distortion and excellent edge to corner sharpness especially at wider aperture settings. The new optical system combines Nikon’s exclusive anti-reflection Nano Crystal coat, ED glass and aspherical lens elements to deliver brilliant, high contrast image quality with minimised distortion and aberration.


Nikon 16-35mm lens


Ilse Jurriën : 2010-02-09 05:00:00
Nikon AF-S Nikkor 16-35mm lens : Nikon Europe announces the AF-S Nikkor 16-35mm F4G ED VR, the world’s first ultra-wide angle zoom lens with VR for FX-format cameras. The new lens offers an affordable and practical proposition for general photography with FX-format cameras such as the D700. The Nikon AF-S Nikkor 16-35MM F4G ED VR is the world’s first ultra-wide angle zoom lens to feature Vibration Reduction technology, providing the ability to shoot at shutter speeds up to four stops slower. The application of VR complements the f/4 maximum aperture when shooting in low light. The Nikon 16-35mm lens is scheduled to go on sale on February 19, 2010.


Panasonic Lumix lenses


Ilse Jurriën : 2010-01-09 19:10:00
Prototype Panasonic Lumix 100-300mm lens : In the Panasonic booth, we ran into a number of prototype Lumix lenses. These Micro Four Thirds lenses have not yet officially been launched, however, they are expected to be released mid April 2010. This means that the line of Panasonic Lumix lenses extends rapidly, through which Panasonic keeps its promise to make the Panasonic system cameras into a mature line. The first prototype Lumix lens is the Panasonic Lumix G Vario f/4.0-5.6 100-300 mm, a zoom lens with integrated Mega OIS stabilization. Also a lens with a large range, compared to 35mm, it provides a stunning 200-600 mm. Undoubtedly an eagerly awaited zoom lens.


Canon 70-200mm lens


Ilse Jurriën : 2010-01-05 22:25:00
Canon EF 70-200mm f/2.8L IS USM lens : Canon adds to its acclaimed L-series with the launch of the new EF 70-200mm f/2.8L IS II USM telephoto zoom lens. This new Canon lens launches as the successor to the immensely popular EF 70-200mm f/2.8L IS USM, offering improved performance in every area. True to the L-series’ heritage, the Canon EF 70-200mm lens delivers optical excellence in the most challenging situations. As well as a revamp of the internal optical system, the lens has also been structurally re-developed as a direct result of user feedback, making it as robust and reliable as it is optically advanced.






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