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Mobile Application downloads


Mark Peters : 2009-12-23 17:10:00
Mobile Applications : ABI Research expects application downloads to reach five billion by 2014. That is an increase from an estimated 2.3 billion applications downloaded in 2009. The growing adoption of smartphones which saw sales rise 20% in 2009, as well as the proliferation of application stores, are the major drivers for this expansive surge. ABI Research expects revenue from mobile app sales to decline by 2013, as competition will lead to downward pressure on application prices, and a greater proportion of “must-have” applications will begin to face competition from free or advertising-supported substitutes. This has already happen, with the launch of Google’s free turn-by-turn navigation service.


Smartphone price drop continues


Mark Peters : 2009-11-04 11:40:00
Smartphone price development report : Smartphone prices are falling as shipment volumes increase, and a new study from ABI Research finds that while in 2007 only 18% of smartphones on offer cost under $200 retail price, that percentage has already grown to 27% this year. By 2014, say the firm’s forecasts, 45% of the smartphones shipped that year will be priced below $200. These numbers highlight a rapid change in many consumers’ attitudes about smartphones, and a corresponding shift in vendors’ and mobile operators’ sales and marketing strategies. Prices will hold at a certain point, we may never see a $30 smartphone. But over time, smartphones will take a substantial part of the mainstream handset market.






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