Leica M8 upgrade program : Leica photographers know what they can rely on: superb picture quality, a special handling experience and a camera they can use for years and spans generations. It is the aim of Leica Camera AG to keep on meeting these high expectations in the age of digital technology, and therefore the company is introducing an innovative concept for the lifelong value retention of the digital Leica M8 at the PMA tradeshow. The Leica M8 is the first digital camera in the Leica rangefinder system. The development of a perpetual upgrade program makes the Leica M8 a high-quality digital camera in which today’s and tomorrow’s users will always be able to incorporate the latest refinements and developments in handling ease and technology.
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