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LG handsets at 3GSM World Congress 2007


Ralf Jurrien : 2007-02-14 23:04:00
LG handsets at 3GSM World Congress 2007 : LG Electronics, a worldwide technology leader in mobile communications, will unveil its latest products and future technologies at the 3GSM World Congress 2007 in Barcelona, Spain. One of the main highlights will be LG’s second model in its premium Black Label series, the Shine Phone, which will be launched in Europe. Long Term Evolution (LTE), next generation technology from LG and Nortel will also be featured at the event. LG will also bring another premium masterpiece to Spain. LG’s collaboration with fashion house Prada has yielded Prada Phone by LG, which defines a new category of mobile phones with its innovative touch screen technology and prestigious style.


LG Shine and LG Prada cellular phone


Ralf Jurrien : 2007-02-14 23:02:00
LG Shine and LG Prada cellular phone : LG Electronics, a worldwide technology leader in mobile communications, introduced two premium handsets - the Shine Phone and Prada Phone by LG - and announced its business plan and strategy for the European market during its press conference at 3GSM World Congress 2007. “Our Black Label series was the first line under the company’s global platform strategy that helped set our products apart from our competitors,” Jae Bae, Executive Vice President of Overseas Sales & Marketing Division for LG Electronics Mobile Communications Company said at the conference. “With its touch keypad, the Chocolate Phone has created a new trend in design and its sales will exceed ten million units early this year.


LG giant LED screen in Piccadilly Circus


Ralf Jurrien : 2007-02-14 23:00:00
LG giant LED screen in Piccadilly Circus : LG Electronics, a world leader in consumer electronics, launches its new curved, giant LED screen in Piccadilly Circus. The electronics manufacturer has committed to a seven-year presence at this globally recognised site, as it looks to further strengthen its brand profile in the UK. “The site, which overlooks Piccadilly from the top of Haymarket, will be seen by more than 1.1 million people who pass through Piccadilly Circus each week. Pedestrians in the vicinity of Piccadilly Circus will see that the screen has started counting down to launch, a countdown which started at 9:30 am on Saturday and which takes passers by up to the time the screen goes live; 9:30 pm on Tuesday 30th January.


LG to lead global 3G handset market


Ralf Jurrien : 2007-02-14 00:29:46
LG to lead global 3G handset market : LG Electronics, a worldwide technology leader in mobile communications, announced that its LG-KU250 and U250 handset, a sleek and slim 3G mobile phone, was selected this year for the GSM Association’s “3G for All” campaign by a consortium of the twelve largest mobile operators during 3GSM World Congress 2007 in Barcelona, Spain. The aim of the 3G for All project, sponsored by the GSM Association (GSMA), is to make third generation mobile networks and services available to a much wider user base. It does this by lowering costs for handset makers and their component suppliers by leveraging common requirements across operators and enabling economies of scale.


LG Chocolate Platinum


Ralf Jurrien : 2007-02-13 23:55:50
LG Chocolate Platinum edition : LG Mobile, has announced the launch of a luxury version of its award-winning Chocolate phone. LG Chocolate Platinum (model name LG KE800) brings even greater functionality to the Chocolate range of handsets as well as superb new styling. Keeping the now famous glowing red touch keypad, the handset is enhanced by a Platinum band bearing the Chocolate legend and a gentle update of the classic LG Chocolate styling. LG Chocolate Platinum is sure to be a popular addition to the Chocolate range of handsets. The original phone - launched in Europe in May 2006 - has sold over three million handsets globally, firmly establishing it as one of THE iconic mobile phone handsets of all time.


LG and Nortel demonstrate technological process


Ralf Jurrien : 2007-02-13 23:24:46
LG and Nortel demonstrate technological process : LG Electronics, a worldwide technology leader in mobile communications, demonstrated its LTE (Long Term Evolution) technology applied handset in cooperation with Nortel at the 3GSM World Congress in Barcelona, Spain. LTE, one of the most advanced mobile communication technologies to date, is currently in the process of 3G technology standardization by the Third Generation Partnership Project (3GPP), and is expected to be applied to next generation handsets soon. The demonstration by LG and Nortel is especially meaningful in that it shows the commercial availability of Multi Input Multi Output (MIMO) - OFDM (Orthogonal Frequency Division Modulation/Multiplexing) based LTE technology.






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