PriceRunner Christmas holiday shopping study : PriceRunner, the comparison shopping engine owned by ValueClick, Inc., announced the results of their annual Black Friday Shopping Study, and that once again holiday shoppers can easily spend hundreds of dollars more than necessary on popular items from large retailers, despite retailers touting their prices as bargains. The good news in this is that shoppers who missed the Black Friday shopping Specials can still easily save on the most popular holiday products. With the holiday shopping season now in full swing, shopping comparison sites make it easier for consumers to research and compare products and prices from several leading merchants side-by-side.
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