Kodak Gallery commercial : Using an exclusive, free online tool, visitors of the Kodak website can import up to five digital pictures into Kodak's Gallery commercial, then view their own "edit" of the 60-second spot. You may then share the commercial with any number of e-mail recipients. "We received hundreds of letters and e-mails after the Kodak Gallery spots aired last year," said Marianne Samenko, Director, Worldwide Brand Communications, and Vice President, Consumer Digital Group. "People told us how moved they were by the emotional pictures in the spot, and how it really captured Kodak's ability to protect and share these images. We wanted to share the Gallery experience with them, and make it more personal by incorporating their own photos."
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