Cypress appoints Hedayati as vice president : Cypress Semiconductor Corp. today announced the appointment of Babak Hedayati as senior vice president of worldwide marketing; Former Xilinx Executive Brings 18 Years of Experience. An 18-year veteran of the semiconductor industry, Hedayati comes to Cypress from Xilinx Inc., where he headed that company's Worldwide Product Solutions Marketing Organization and helped to establish it as a clear leader in the programmable logic business. Hedayati's responsibilities at Cypress will include strategic and vertical marketing, mergers and acquisitions and corporate marketing communications. He will report to Chris Seams, executive vice president of Sales, Marketing and Operations.
Pentax uses Cypress solution for image stabilization : Cypress Semiconductor announced that Pentax, a leading global provider of imaging systems, has adopted Cypress's PSoC (Programmable System-on-Chip) mixed-signal array for its compact new Optio A10 digital camera. The Cypress PSoC solution is employed in the Pentax Optio A10's proprietary new Shake Reduction system. Pentax Optio A10 is the flagship model of Pentax's new Optio compact digital camera series. The 8-megapixel camera combines a slim, lightweight, stylish design with the new Shake Reduction system for sharper quality images. It represents a complete overhaul of the Optio compact digital camera series and the first model of the new high-end Optio A Series.
