Sony Electronics announced today the official launch of a dedicated Spanish-language web site. (www.sony.com/news/espanol) to provide the latest news and information about the company, its products and technologies to U.S.-based Hispanic media. Sony is the first major consumer electronics company to offer a Spanish-language site for press in the U.S. The new site is designed as a resource to help Sony and the news media better inform the Hispanic population, the fastest growing ethnic group in the U.S. With this new site, Hispanic media in the U.S. media will no longer have to translate Sony press information, enabling them to communicate more effectively and efficiently with their audience.
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