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Dennis Hissink : April 3th 2008 - 09:00 CET

Olympus E-3 receives DIWA Gold Award


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DIWA AwardsOlympus E-3 receives DIWA Gold Award : The year 2007 was a big step ahead for Olympus, strongly establishing the Four Thirds system and bringing the Olympus E-3 on the market as a highly upgraded successor to the legendary E-1. The Olympus E-3's unique technological advances are found in four key areas: Speed, Live View, image quality and versatility, making it a worthy winner of a DIWA Gold Award. DIWA (Digital Imaging Websites Association), a world-wide organisation of collaborating websites, announces a DIWA Gold Award to the Olympus E-3 professional digital single-lens-reflex (DSLR) camera for its excellent technological advances and high performance. The DIWA members’ reviews are published at the new DIWA-Labs website.
Olympus E3 DIWA Gold Award - Robust and Weatherproof
The Olympus E-system has been a different approach to digital SLR photography since its launch four years ago. The E-3 expands the system’s uniqueness by adding super-fast Supersonic Wave Drive auto focus, Live View technology combined with a flexible LCD screen and built-in image stabilizer. The compact, robust and weatherproof body and lens construction make the Olympus E-3 a reliable camera, meeting the requirements of most professional photographers.

Olympus E-3 DIWA Gold Award

DIWA Gold Award - Technical test results
The improvements of the Olympus E-3 in comparison to its predecessor the E-1 are numerous, such as the world's fastest auto focus (with SWD lenses), Live View in combination with a vari-angle monitor, 10 MP image resolution and a built-in sensor shift image stabilizer. Excellent handling and ergonomics, high image quality and compatibility to the outstanding range of powerful, yet compact range of Zuiko Digital lenses, have been highly appreciated in numerous DIWA tests, qualifying the Olympus E-3 for a DIWA Gold Award. With the addition of this new flagship, Olympus are well on their way to firmly establish and advance their FourThirds system camera line-up on the DSLR market, presently topped by the professional E-3.

Olympus E-3 receives DIWA Gold Award - Professional capabilities
Kai Thon, DIWA's test manager says: "The long overdue E-3 was well worth the wait. Olympus enthusiasts can finally make use of their highly admired Zuiko Digital lenses on a top specified body with professional capabilities. The E-3 and its compact E-System handles and performs like a pro, making it an exciting alternative for photographers who wish to travel light.”

About DIWA
The Digital Imaging Websites Association (DIWA) is a fast growing group of independent Web-based specialist publications dedicated to digital imaging. DIWA harnesses the collective talent and expertise of its members, resulting in industry awards that command unparalleled confidence and value, both for consumers and the industry alike. DIWA awards come in the form of bronze, silver and gold medals for various product categories.

DIWA Test scoring procedure
DIWA product test awards are exclusively decided through the analysis of multiple test scores from different DIWA testers, testing different samples of the same product. A very detailed and comprehensive standardized scoring procedure is employed, tailored carefully for each category of product. Multiple testing eliminates the chance of an isolated, unrepresentative product sample or test error or a hidden bias from affecting the trustworthiness of the overall result.

Awards throughout the year
DIWA is also unique in its policy in issuing awards for deserving products throughout the year, culminating in annual best of the year Platinum medal awards in all product categories.

DIWA Awards members
• Czech Republic: www.fotoaparat.cz
• Germany: www.digitalkamera.de
• Hungary: www.fotovilag.hu
• Netherlands: www.letsgodigital.org
• Norway: www.digit.no
• Poland: www.fotopolis.pl
• Slovenia: www.e-fotografija.com
• Spain: www.nuevafotografia.com
• United Kingdom: www.photographyblog.com

DIWA Awards multi-lingual Web site
At the heart of the DIWA organisation is its multi-lingual Web site, www.diwa-awards.com, with links to the latest reviews published by DIWA member publications. The site also archives DIWA awards and is designed to aid consumers in their choice of imaging products. Unbiased test results by DxO Analyzer of the image quality are available at: www.diwa-labs.com. For more information about DIWA, please visit our website: www.diwa-awards.com.





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