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Dennis Hissink : February 25th 2008 - 20:00 CET

Sony Cybershot W115


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SonySony CyberShot W115 digital camera : Sony’s popular Cyber-shot W-Series gains a fresh new look for ’08 with the new Sony CyberShot W115 digital camera that teams fantastic HD image quality with easy-to-use features. Available in a choice of up-to-the-minute colour options, the Sony CyberShot W115 stands out with its clean lines and cool, contemporary looks. Inside the sleek all-aluminium case, the Sony W115 is packed with the latest Sony technology to widen your creative options and guarantee even more fabulous memories. The entry-level Sony CyberShot W115 offers 7.2 effective megapixel resolution plus 4x optical zoom, Smile Shutter and Face Detection. The new Sony W115 will be available throughout select regions and dealers.
Sony W115 - Face Detection technology
The Sony developed BIONZ image processor inside the Sony W115 powers improved Face Detection technology, now with even faster tracking plus the ability to recognize faces that are further from the camera. In addition, Face Detection can now distinguish automatically between children and adults, adjusting exposure, skin tone and red-eye reduction for great portraits with any subject.

Sony CyberShot DSC-W115

Sony Cyber Shot DSC-W115 - Detecting smiles
Another Sony first, Smile Shutter waits until the subject smiles before firing the shutter to ensure happy faces in every frame. A new Smile Level setting lets you fine-tune the threshold before a picture’s taken, from a gentle smile to a huge grin. Also powered by the BIONZ processor, the D-Range Optimiser automatically adjusts exposure and contrast for natural-looking results. It’s highly effective with strongly backlit scenes where there’s a risk of losing high- and low-light detail.

Sony W115 camera - Optical image stabilisation
Sensitivity on the Sony Cyber-Shot DSC-W115 is boosted to a maximum ISO 3200 for successful low-noise shots without flash indoors or in dim lighting conditions. It’s teamed with Super SteadyShot optical image stabilisation, delivering a powerful Anti-Blur solution for clearer handheld pictures in low light or at higher zoom settings.

Sony Cyber-Shot W115 - HD Output
An HD Output on the CyberShot W115 lets you enjoy your memories in super-size on your BRAVIA TV or any HD Ready display. Connecting to any PhotoTV HD compatible television or display (via optional output adaptor cable) delivers even more incredible Full HD picture quality with extraordinary detail and realism.

Sony CyberShot W115 - Easy to use camera
Despite superb image quality and advanced shooting functions, the Sony CyberShot W115 is brilliantly simple to use. First-time users will appreciate the friendly on-screen function guide and Easy Shooting mode that keeps things simple without compromising picture quality. There’s also an optical viewfinder that offers extra familiarity for compact camera users switching to digital. The new Sony Cyber-shot W115 will be available throughout Europe end April 2008.

Sony CyberShot DSC-W115
• 7.2 effective megapixels resolution for clear enlargements up to A3 size
• 4x optical zoom Carl Zeiss Vario-Tessar lens
• Smile Shutter waits until the subject smiles before firing the shutter
• Adjustable smile threshold setting
• Enhanced Face Detection with high-speed subject tracking for clearer portraits
• Large 2.5-inch LCD
• HD Output compatible with PhotoTV HD displays for optimised still images on BRAVIA TV
• BIONZ processor for enhanced image quality and fast response
• D-Range Optimiser adjusts exposure and contrast in high contrast and backlit scenes
• High Sensitivity ISO 3200 for clearer handheld shooting in low light





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