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Sony A700 review
Dennis Hissink : November 6th 2007 - 19:30 CET
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 Sony A700 review : Finally Sony are making good their promise to bring a real Alpha system on the market that not only appeals to the amateur but the semi-pro and even the professional photographer alike with the introduction of the Sony Alpha 700. I do not wish to claim the Sony A700 to be the ultimate tool for professionals. These photographers most possibly use a DSLR of the same brand they already own as a second camera. However; a start has been made. Many people were eagerly awaiting the Sony DSLR-A700. During the presentation of the Sony Alpha A700 in Italy, I was able to work briefly with Sony's new addition. Thereafter Sony gave us the opportunity to make an in-depth review about the Sony A700, read our experiences with this DSLR camera in the following review. • Read the full Sony A700 review!
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Sony A700 - 12.2 Megapixel CMOS image sensor
The Sony Alpha 700 is equipped with a newly developed 12.2 Megapixel CMOS image sensor and works with a focal length multiplier of 1.5x. The housing consists of a combination of aluminum alloy and polycarbonate and is mostly waterproof and dustproof thanks to extra attention that has been paid to the closure of covers etc. The weight of a tad less than 800 grams (778 grams without lens) is pleasant to work with and makes the camera lie stable in my hand. The beautiful large sized LCD screen on the back of the Sony A700 is definitely breathtaking. This 3-inch high resolution LCD screen surely adds a surplus value to this camera.
Sony Alpha A700 SLR - Ergonomics
Sony makes a real statement to the competitor with the Sony Alpha 700 digital SLR camera. Time to do some serious business! Firstly the housing is perfectly finished and the camera has an ideal hand-fit. The somewhat heavier weight is obvious and adds to the stability whilst leaving a solid impression. Looking from an ergonomic point of view, Sony did very well. Here and there I find that some buttons could have been placed a millimeter to the right or left, but that is just my personal opinion. Sony definitely show with this housing what they are capable of and it is promising for Sony's next step; the step towards professional photography. Sony covered the most interesting part of the market with the Alpha 100 and the latest addition the Sony A700; the amateur segment and the enhanced or semipro photographer segment.
Sony DSLR-A700 review
During the presentation of the Sony Alpha A700 in Italy, I was able to work briefly with Sony's new addition. Upon my return Sony contacted me to announce the availability of a full-production model to be used for our camera reviews. Thanks to Sony for a fast delivery, I was able to dive into the studio to make the necessary product photos and test images and to put the camera into practice thereafter. Read my experiences with this new SLR camera in the Sony Alpha 700 review.
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