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Ricoh Caplio R7
Ralf Jurrien : August 28th 2007 - 15:45 CET
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RicohRicoh Caplio R7 : Ricoh has developed and introduced the Ricoh Caplio R7 digital camera. With a new image processing engine and a 7.1x optical wide zoom lens (28-200 mm in 35 mm camera format) mounted on a slim body only 20.6 mm at its thinnest point, the Ricoh Caplio R7 takes photography to an even higher level of image quality. The new Ricoh Caplio R7 is the successor to the Caplio R6, which earned high recognition for its slim body, wide-angle zoom lens, vibration correction, and face recognition mode. The Ricoh Caplio R7 further enhances the line’s established reputation for high image quality with the introduction of: Smooth Imaging Engine III, a new image processing engine capable of even more sophisticated image processing.
Ricoh Caplio R7Ricoh Caplio R7 digital camera
In addition, the Ricoh Caplio R7 achieves a variety of other evolutionary advances in fun and easy photography with enhanced usability for its unique ADJ. (Adjust) button function, which makes it easy to set exposure compensation and white balance. The introduction of brightness and colour-tone functions allows still image brightness and colour-tone to be adjusted in the camera after the picture is taken.

Ricoh R7 - Smooth Imaging Engine III
The introduction of the new image processing engine Smooth Imaging Engine III makes higher-picture-quality photography possible. Smooth Imaging Engine III reduces the noise that can occur in high-sensitivity photography, without loss of resolution. As a result, even with high-sensitivity photography, crisp outlines are preserved and clear, non-grainy images are possible. Through sophisticated brightness and colour-tone adjustment, natural colours are reproduced that are closer to those seen by the naked eye.

Ricoh Caplio R7 - 8.15 megapixel camera & 7.1x wide angle zoom
An effective 8.15 megapixel CCD has been included. Working together with the new image processing engine Smooth Imaging Engine III, this new CCD achieves high-quality photography. The Ricoh Caplio 7 features a 7.1x wide angle zoom lens on a body measuring only 20.6mm at the thinnest point - the slimmest in its class. As a result of the adoption of miniaturized components and the original double retracting lens system, Ricoh was able to equip the Ricoh Caplio R7 with a 28-200mm 7.1x wide-angle zoom lens in a slim 20.6 mm body. A wide range of photographic options are supported, from wide-angle photography - for panoramic landscapes and indoor shooting near the subject - all the way to impressive telephoto photography.

Ricoh Caplio R7

Ricoh R7 digital camera - Adjust button & Zoom speed levels
A cross-key function has been added to the ADJ. (Adjust) button, which makes it easy to switch exposure compensation, white balance, ISO sensitivity, and other settings to reflect the preferences of the photographer. As a result, menu operations can be operated quickly and easily with one hand. The elegant and functional style of the new on screen display gives a high-quality feel of the Ricoh Caplio R7 operation. The adoption of a highly readable font and clearer menu tabs makes the Ricoh Caplio R7 even easier to use. The zoom speed can be switched between the two levels of high speed and low speed to enable the photographer to move quickly and accurately to the desired zoom position.

Ricoh Caplio R7 camera - Image editing functions
• Brightness correction for adjusting image brightness and contrast
With the brightness correction function it is possible to adjust (on a five-level scale) the brightness and contrast of a still image in the camera and then record the resulting image. In this way, the image as it was intended by the photographer can be recreated in the camera without unwanted black or white saturation.
• Colour tone correction for adjusting image colour tone
With the colour tone correction function it is possible to adjust colour tone by strengthening red or blue tones (on a five-level scale) of a still image in the camera and then record the resulting image. In this way, the original image shot can be adjusted to better reflect the colour tone desired by the photographer.
• Image rotation
Still images in the camera can be rotated 90 degrees and then recorded. (The rotation is only reflected when the image is viewed in the camera.)

Ricoh Caplio R7 digital camera

Ricoh Caplio R7 - Vibration correction & Face recognition
The Ricoh Caplio R7 contains Ricoh’s original CCD-shift vibration correction function which compensates for camera shake when it is detected. Face recognition mode automatically identifies faces in a scene and automatically adjusts the focus, exposure, and white balance for best results. The Caplio R7 has an easy-to-see 2.7-inch LCD with 230,000 pixels. In addition to having a wide viewing angle and high contrast, its colour reproduction is excellent, making it easy to view images during shooting and playback.

Ricoh Caplio R7 - Macro & Bracketing functions
Ricoh’s original macro mode allows close-in shooting of objects as close as 1 cm with wide macro and as close as 25 cm with telemacro. A zoom macro function enables the use of digital zooming from the optical zoom position where subjects can be captured at their largest. The Ricoh Caplio R7 has three different types of bracketing functions: auto bracketing automatically shoots consecutive shots changing the exposure each time, white balance bracketing automatically shoots consecutive shots changing the white balance each time, and colour bracketing automatically shoots three consecutive shots, a black and white image, a colour image, and a sepia image.

Ricoh Caplio R7 - Price & Accessories
The Ricoh Caplio R7 digital camera is available in September 2007 at £229.99 inc vat. The available colours are: Silver, Black and Orange. Accessories included:
Rechargeable Battery DB-70 / Battery Charger BJ-7 / USB Cable / AV Cable / AV Cable / Software CD-ROM / Instruction Manuals
• Rechargeable Battery DB-70
• Battery Charger BJ-7
• USB Cable
• AV Cable
• Software CD-ROM
• Instruction Manuals

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