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Ralf Jurrien : July 2nd 2007 - 11:45 CET

Rugged mobile computer


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NewsRugged mobile computer : In 2005 Justin Dyster and Shane Lewis saw a need for a rugged handheld computer that was a little more advanced than anything else currently available on the market. The two engineers left the major defense and aerospace systems contractor they worked for, moved from Tucson to Chandler, Arizona, and began their quest to design and build the world’s first rugged ultra mobile computer. They turned to Avnet Electronics Marketing for help getting off the ground. Now their company, Black Diamond Advanced Technology, is set to bring the SwitchBack Ultra Mobile PC to market. The first SwitchBack is expected to roll off the assembly line between late August and early September.
SwitchBack mobile computer
Larger than a PDA but more compact than a tablet PC, the SwitchBack is designed and built around military specifications to withstand extreme shock, moisture, vibration, dust and extreme temperatures. It is designed to meet an Ingress Protection (IP) rating of IP67 (designated for ultra rugged designs), which classifies the level of protection that the electronics casing provides against the intrusion of solid objects or dust, accidental contact and water.

Mobile computer

SwitchBack rugged mobile computer
One might think that getting the backing and support of suppliers and distributors to produce such a product would be easy. However, being a small start-up company left the founders with limited resources to put product on the shelf. Avnet Electronics Marketing recognized Black Diamond’s vision and helped the company with parts procurement and samples, and provided field applications engineers for technical support - all under tight time constraints. “Avnet really demonstrates how it looks past the pocketbook and issues like minimum quantity orders, in order to recognize the vision of its entrepreneurial customers and act like a technology partner,” said Justin Dyster, president and co-founder of Black Diamond. “What the Avnet team has done really says a lot about how it is truly helping to identify and promote disruptive innovations in the marketplace.”

Black Diamond & SwitchBack PC
“Avnet is really proud to play such an integral role in getting Black Diamond and the SwitchBack PC off the ground,” said Ed Smith, senior vice president of sales for Avnet Electronics Marketing Americas. “It’s exciting to see a product evolve from the design stage, to production, to being utilized in the marketplace. Avnet is committed to helping Black Diamond and other small companies just like it make their dreams come to fruition through the design chain and supply chain products and services we provide.” Additionally, Avnet will provide supply chain support as the company brings its product to market. “As we move forward we see the partnership between Black Diamond and Avnet being one that is very strong and one we will grow and nurture as we move forward,” added Dyster.

SwitchBack rugged mobile computer - Availability
Weighing just three pounds, and small enough to fit inside a cargo pant pocket, SwitchBack gives users the power of a desktop computer in the portability of a handheld. Users include a broad spectrum of field workers from the public safety, military, warehousing and logistics, and field service industries. All need a device that is ruggedized and will work in extremely cold temperatures or the scorching hot temperatures of the Middle East. In addition to being ultra mobile and ultra rugged, the SwitchBack is also extremely versatile. The SwitchBack can add to it just about any device a user needs with its customized BackPack Module. For example, a police officer might customize the device with a BackPack that is used to scan a driver’s license barcode, photograph a crime scene, process a thumbprint or be used as a breathalyzer. The first SwitchBack is expected to roll off the assembly line between late August and early September and the company plans to build 3,000 units in the 2007 calendar year.

About Avnet Electronics Marketing
Avnet Electronics Marketing is an operating group of Phoenix-based Avnet, Inc., a Fortune 500 company. Avnet Electronics Marketing serves electronic original equipment manufacturers (EOEMs) and electronic manufacturing services (EMS) providers in 70 countries, distributing electronic components from leading manufacturers and providing associated design-chain and supply-chain services.

About Avnet
With more than 250 locations serving customers in 70 countries worldwide, Avnet markets, distributes and adds value to the products of the world's leading electronic component suppliers, enterprise computer manufacturers and embedded subsystem providers. Additionally, Avnet brings a breadth and depth of service capabilities, such as supply-chain optimization, logistics solutions, product assembly, device programming, computer system integration and engineering design assistance. For the fiscal year ended July 1, 2006, Avnet generated revenue of $14.25 billion.

About Black Diamond Advanced Technology
Black Diamond Advanced Technology (Black Diamond) is an advanced technology development firm that specializes in the design and implementation of rugged electronic systems. With an extensive background in electrical, mechanical and systems design for the military, the Black Diamond engineering team serves clients in the military, industrial and commercial markets. Black Diamond specializes in creating sophisticated custom electro-mechanical products for the use in the most complex, rugged environments, ranging from electronics packaged in missiles and artillery to highly customizable, next generation rugged mobile computing solutions.





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