Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
  News Headlines Apple Canon Casio Fujifilm HTC LG Nikon Nokia Olympus Panasonic Pentax Ricoh Rollei Samsung Sony  
Lets Go Digital
 
     
Powered by True
Counted by OneStat.com
Canon Europe launches corporate campaign
Mark Peters : May 9th 2007 - 22:20 CET
Digital Camera Review Test Appareil Photo Numerique Prueba camara digital Digitale Camera Test Dijital Kamera Incelemeleri Digitalkamera Test Digitalkamera
CanonCanon Europe launches corporate advertisement campaign : Canon Europe, world-leader in imaging solutions, has launched a major new pan-European corporate advertising campaign as part of its 50th anniversary celebrations. The ‘We Speak Image’ campaign signifies a strong new direction for Canon and marks its position as the natural choice for consumers and businesses to capitalise on the power of the image. The new corporate campaign embraces the idea of images as a powerful medium for communication and reflects the understanding that pictures are more instantly and universally understood than words. The ad creatives employ powerful and arresting imagery which are visual metaphors for the benefits of Canon products and technologies.
We Speak Image

We Speak Image - Corporate campaign
The five executions cover the areas where Canon is relevant to people’s lives: the home (HD video), work (security and productivity), professional (remote working / medical), and the environment (efficiency). The format of the ad uses a frame device to create a visual theme of ‘pictures within a picture’ to bring Canon’s brand proposition to life.

We Speak Image

The Canon advertising campaign will be executed across Europe via a range of media from 1st May, including:

• Large spectacular format ads will run for eight months at six key international airports
• Airports : Heathrow, Madrid, Frankfurt, Paris, Milan and Schipol)
• Print advertising across pan-European business titles (Time, Financial Times, The Economist)
• BBC World sponsorship package (Break bumpers, 30 second spot, Online presence)
• Supporting microsite ‘We Speak Image’

We Speak Image

We Speak Image advertising campaign
James Leipnik, Chief of Communication and Corporate Relations for Canon Europe, said; “The new We Speak Image advertising campaign will strengthen the reputation of Canon as an organisation that harnesses the power of image, and will encourage consumers and businesses to think Canon; think Image. I am enormously excited by the campaign and look forward to seeing the results of this compelling new proposition.”

We Speak Image

About Canon Europe
Canon Europe is a subsidiary of Canon Inc. of Japan, a world-leading innovator and provider of imaging and information technology solutions for individuals and businesses. The main business focus for Canon Europe is in two clearly defined markets: Business Solutions (developing IT products, solutions and services for the office and professional print environments) and Consumer Imaging (photo, video, Bubble Jet printers, scanners, fax machines and multifunction devices). Canon Europe also provides Industrial Products including broadcast lenses, semiconductor and medical equipment. Canon Europe employs in the region of 11,000 people across 19 countries.

We Speak Image

About Canon
Canon made it their business to deliver leading edge imaging technologies to our customers. From image capture, manipulation and management to image printing, transmission and sharing, we are pioneers, committed to excellence throughout all our business sectors across the world. Canon is one of only a few brands to succeed as a leading player in both the business and consumer markets. We serve the individual, home office, small and medium enterprises, large corporations and governments with a vast portfolio of print and document solutions. Our Industrial Products Business Unit widens our scope further still, offering products to suit markets as diverse as medical, optical and broadcast companies to IT conglomerates. We are renowned for our camera technology, yet we have applied our expertise across a range of product areas with great success. Our consumer customers benefit from photography equipment, printers, scanners and binoculars, as well as our cutting edge range of digital and SLR cameras. Our products are designed to enrich the lifestyle of the user, supporting Canon’s ‘You Can’ message by enabling individuals to realise their own creative potential.

   Canon PowerShot S5
   Canon IXUS 950
   Canon HR10
   Next  Canon HR10 DVD camcorder
   Previous  Sony Ericsson T650
   News by brand:Canon
   News by category:Corporate
   News by brand and category:Canon Corporate
   Canon EOS 700D - $485.49
   Nikon D7100 - $619.00
   Sony Alpha 6000 - $442.11
   Nikon D5300 - $602.03
   Canon EOS 70D - $669.00
   Sony CyberShot DSC RX100 III - $619.00
   Canon PowerShot G1 X Mark II - $549.00
   Samsung NX300 - $429.00
   Panasonic Lumix DMC LX7 - $327.99
   Nikon D3300 - $345.00


LetsGoDigital digital camera magazine
Latest Canon announcements
Canon PIXMA MG3650
Canon PowerShot G3 X
Canon PowerShot ELPH 170 IS
Canon PowerShot ELPH 160
Canon EOS Rebel T6s
Canon EOS Rebel T6i
Canon EOS Rebel cameras
Canon EOS Rebel digital SLR cameras
Canon compact cameras
Canon Full-Frame digital SLR cameras
Canon EOS 5DS
Canon EOS cameras
Canon EOS 750D
Canon EOS 760D
Canon PowerShot G3 X
 
Twitter LetsGoDigital
Latest news headlines
Yahoo Livetext for Android and Apple smartphones
Canon professional multi-purpose video camera
SanDisk USB 3.0 Flash Drives
HTC One E9+ Dual SIM handset
HTC One M9+
Sony Xperia Z3+
LG G4 Beat 4G LTE Android phone
New Motorola Moto handsets
LG Minibeam Nano LED projector
LG Bello II Android smartphone
LG 4K ULTRA HD monitor
Nokia virtual reality camera
Nikon official partner of FINA World Championships
Samsung NX1 system camera
Samsung Galaxy Award 2015
   
CanonCasioFujifilmNikonOlympusHTCSamsungSonyPanasonicNokia
  Accessories Android Apps Camcorders Digital cameras Mobile phones Smartphones Software Tablets   CES CeBIT Gadgets IFA Photokina PMA